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Engaging With A Dozen Fortune 500 Companies, 50:50 Project & Retainer Ratio, & More Ahead For DJANGO: Co-Founders

Truecaller Appoints Hemant Arora As New Vice President- Global Ad Sales Business

The Womb’s Akshat Trivedi Joins Enormous Brands As National Creative Director– West

A Page From Leo Burnett’s Valedictory Address On ‘When To Take My Name Off The Door’

Google’s Sahil Bansal Joins Magnite As Country Lead- India

Publicis Groupe Merges Publicis Worldwide & Leo Burnett To Form ‘Leo’; Let Goes ‘Burnett’ Name

ASCI Rolls Out Advisory For LinkedIn Influencers; Mandates Disclosure Of Material Connections

Django Digital Drops ‘Digital’ From Its Name, Rebrands As DJANGO

To Elevate Its Digital Presence, Go Zero Endows Whoppl With Its Social Media Mandate
Marketing

To Take ‘Trust Simplified’ Positioning, AuthBridge Unveils New Brand Identity

John Jacobs Elevates Sumit Chawla To AVP Of Marketing

Protinex Partners With Kaun Banega Crorepati Season 16 As Co-Powered Sponsor

ACKO Unveils New Möbius Strip-Inspired Brand Identity To Symbolise Infinite Trust On Customers

Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Here’s Why PUMA Changed Its Branding Signage From PUMA To PVMA

Google’s Anubha Upadhyay Joins Teleperformance As APAC’s VP- Go-to-Market Solutions

Indian Cinema Generates Rs 11,833 Cr In 2024 Making It 2nd Best Year Of All Time After 2023’s Rs 12,226 Cr: Ormax

BigMuscles Nutrition Onboards Asim Riaz As New Brand Ambassador
Media

News gathering Is A Sensitive Business That Shouldn’t Be Left To Algorithms: Prasar Bharati CEO Gaurav Dwivedi

Devotional OTT Platform Hari Om Offers Free Subscription To All At Maha Kumbh

Media Veteran Dr. Bhaskar Das Passes Away

Solidifying Shemaroo’s SVOD Offering Is Our Current Priority While Keeping Other Models In Long-Term Plan: Saurabh Srivastava

HT Media Appoints TikTok’s Sameer Singh As Group Chief Executive Officer

Prasar Bharati Introduces ‘Kumbhvani’ FM Channel Dedicated To Maha Kumbh

Former MiQ MD Siddharth Dabhade Joins Lemma As Chief Business Officer

ZEE Network To Broadcast DP World ILT20 Season 3

40% Of ZEE5’s Viewership Comes From Tier-2 & 3 Markets; Non-Hindi Languages Make Up 50% Of Total Consumption: Shresth Gupta
Business

HT Media’s Praveen Someshwar To Succeed Diageo’s MD & Chief Hina Nagarajan As She Takes Up Global Role

Angel One Appoints Google Pay APAC’s Ambarish Kenghe As Group Chief Executive Officer

Nitin Bhandari Becomes PepsiCo’s VP & GM- India & South Asia Beverages; George Kovoor To Retire

Unilever’s Anshul Asawa Joins DMart’s Parent Company Avenue Supermarts As CEO

adidas Shelves PUMA As Official Team Partner Of Mercedes-AMG PETRONAS Formula 1 Team

Inshorts’ Co-Founder & Shark Tank Fame Azhar Iqubal Launches New Venture- Fenado AI With Manish Singh Bisht

TV Today Network To Shut Its Radio Business

Midea Group Elevates Its Old Hand Siddharth Saxena As Country Head- India

Toy Manufacturing Major Funskool India Elevates K A Shabir To CEO Role
What’s Buzzing

From Greek God To Brand Boss: Hrithik Roshan’s Endorsement Journey As He Turns 51

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

From Being Campa Cola’s Diver To Becoming Bollywood’s Bhaijaan, A Peek-A-Boo With Salman Khan’s Ad Odyssey

From Scheduling DMs On Instagram To Select Creators Audio Replying To Comments On YouTube, Here’s What Got Socials Buzzing

Women Have Only 29% Talk Time In Trailers: Prime Video’s O Womaniya! Report

Box Office Collections From Jan-Nov 2024 Stand At Rs 9,862 Cr, 4% Lower Than 2023: Ormax
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
More
Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Aligning Product Development With Marketing Needs: Cross-Departmental Collaboration In B2B Marketplaces

The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

How Click-To-WhatsApp Ads Are Supercharging Holiday Campaigns

From Living Rooms To Brands: The Connected TV Revolution In Indian OTT Advertising

Building A Data Infrastructure: The Key To Thriving Online

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Publicis Groupe Merges Publicis Worldwide & Leo Burnett To Form ‘Leo’; Let Goes ‘Burnett’ Name

January 14, 2025

Solidifying Shemaroo’s SVOD Offering Is Our Current Priority While Keeping Other Models In Long-Term Plan: Saurabh Srivastava

January 14, 2025

People Spotting

HT Media’s Praveen Someshwar To Succeed Diageo’s MD & Chief Hina Nagarajan As She Takes Up Global Role

January 14, 2025

Advertising

Publicis Groupe Merges Publicis Worldwide & Leo Burnett To Form ‘Leo’; Let Goes ‘Burnett’ Name

French multinational advertising network- Publicis Groupe has kicked off 2025 with a union of a more creative kind which combines...

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Media

Solidifying Shemaroo’s SVOD Offering Is Our Current Priority While Keeping Other Models In Long-Term Plan: Saurabh Srivastava

India’s vibrant cultural diversity reflects seamlessly in its entertainment landscape, making content as varied as the people who consume it....

Read more

People Spotting

HT Media’s Praveen Someshwar To Succeed Diageo’s MD & Chief Hina Nagarajan As She Takes Up Global Role

The lady powerhouse who is often revered for leading Diageo India into the top tier of the country’s alco-beverage industry,...

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Guest Posts

Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Just imagine wanting your favorite snack and having it arrive at your doorstep within minutes. This is the magic of...

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Feature

Here’s Why PUMA Changed Its Branding Signage From PUMA To PVMA

PUMA, a renowned sports brand, which had recently come into the fore with PVMA branding on some of its stores...

Read more

Latest

Engaging With A Dozen Fortune 500 Companies, 50:50 Project & Retainer Ratio, & More Ahead For DJANGO: Co-Founders

Advertising

Engaging With A Dozen Fortune 500 Companies, 50:50 Project & Retainer Ratio, & More Ahead For DJANGO: Co-Founders

January 17, 2025

Founded by Shivang Shah and Ashay Shah in 2019 as a digital marketing agency based in Mumbai, Django Digital has...

Read more

News gathering Is A Sensitive Business That Shouldn't Be Left To Algorithms: Prasar Bharati CEO Gaurav Dwivedi

News gathering Is A Sensitive Business That Shouldn’t Be Left To Algorithms: Prasar Bharati CEO Gaurav Dwivedi

January 17, 2025

Truecaller Appoints Hemant Arora As New Vice President- Global Ad Sales Business

Truecaller Appoints Hemant Arora As New Vice President- Global Ad Sales Business

January 16, 2025

The Womb’s Akshat Trivedi Joins Enormous Brands As National Creative Director– West

The Womb’s Akshat Trivedi Joins Enormous Brands As National Creative Director– West

January 16, 2025

A Page From Leo Burnett’s Valedictory Address On ‘When To Take My Name Off The Door’

A Page From Leo Burnett’s Valedictory Address On ‘When To Take My Name Off The Door’

January 15, 2025

To Take ‘Trust Simplified’ Positioning, AuthBridge Unveils New Brand Identity

January 15, 2025

Devotional OTT Platform Hari Om Offers Free Subscription To All At Maha Kumbh

January 15, 2025

Media Veteran Dr. Bhaskar Das Passes Away

January 15, 2025

Google’s Sahil Bansal Joins Magnite As Country Lead- India

January 15, 2025

Angel One Appoints Google Pay APAC’s Ambarish Kenghe As Group Chief Executive Officer

January 14, 2025

ASCI Rolls Out Advisory For LinkedIn Influencers; Mandates Disclosure Of Material Connections

January 14, 2025

Partner Content

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

Partner

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

January 8, 2025

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

What’s Buzzing

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

December 30, 2024

How The LEGO® Group’s Winter PLAYgrounds Are Enabling Kids To Reconnect With PLAY

Campaigns

How The LEGO® Group’s Winter PLAYgrounds Are Enabling Kids To Reconnect With PLAY

December 25, 2024

Tata Motors

Campaigns

Tata Motors New Campaign Shows How Fleet Edge Makes Life Easier for Fleet Owners

December 24, 2024

Advertising

Engaging With A Dozen Fortune 500 Companies, 50:50 Project & Retainer Ratio, & More Ahead For DJANGO: Co-Founders

Advertising

Engaging With A Dozen Fortune 500 Companies, 50:50 Project & Retainer Ratio, & More Ahead For DJANGO: Co-Founders

January 17, 2025

Truecaller Appoints Hemant Arora As New Vice President- Global Ad Sales Business

People Spotting

Truecaller Appoints Hemant Arora As New Vice President- Global Ad Sales Business

January 16, 2025

The Womb’s Akshat Trivedi Joins Enormous Brands As National Creative Director– West

People Spotting

The Womb’s Akshat Trivedi Joins Enormous Brands As National Creative Director– West

January 16, 2025

A Page From Leo Burnett’s Valedictory Address On ‘When To Take My Name Off The Door’

Advertising

A Page From Leo Burnett’s Valedictory Address On ‘When To Take My Name Off The Door’

January 15, 2025

Marketing

Marketing

To Take ‘Trust Simplified’ Positioning, AuthBridge Unveils New Brand Identity

January 15, 2025

John Jacobs Elevates Sumit Chawla To AVP Of Marketing

People Spotting

John Jacobs Elevates Sumit Chawla To AVP Of Marketing

January 14, 2025

Protinex Partners With Kaun Banega Crorepati Season 16 As Co-Powered Sponsor

Marketing

Protinex Partners With Kaun Banega Crorepati Season 16 As Co-Powered Sponsor

January 14, 2025

Marketing

ACKO Unveils New Möbius Strip-Inspired Brand Identity To Symbolise Infinite Trust On Customers

January 14, 2025

Media

Former MiQ MD Siddharth Dabhade Joins Lemma As Chief Business Officer

Media

Former MiQ MD Siddharth Dabhade Joins Lemma As Chief Business Officer

January 9, 2025

ZEE Network To Broadcast DP World ILT20 Season 3

Media

ZEE Network To Broadcast DP World ILT20 Season 3

January 8, 2025

40% Of ZEE5’s Viewership Comes From Tier-2 & 3 Markets; Non-Hindi Languages Make Up 50% Of Total Consumption: Shresth Gupta

Media

40% Of ZEE5’s Viewership Comes From Tier-2 & 3 Markets; Non-Hindi Languages Make Up 50% Of Total Consumption: Shresth Gupta

January 8, 2025

Sony Pictures Networks India Appoints Rajaraman S As Head- Content Strategy

People Spotting

Sony Pictures Networks India Appoints Rajaraman S As Head- Content Strategy

January 7, 2025

Business

adidas Shelves Puma As Mercedes F1 Official Team Partner

Business

adidas Shelves PUMA As Official Team Partner Of Mercedes-AMG PETRONAS Formula 1 Team

January 9, 2025

Inshorts’ Co-Founder & Shark Tank Fame Azhar Iqubal Launches New Venture- Fenado AI With Manish Singh Bisht

Business

Inshorts’ Co-Founder & Shark Tank Fame Azhar Iqubal Launches New Venture- Fenado AI With Manish Singh Bisht

January 9, 2025

TV Today Network To Shut Its Radio Business

Business

TV Today Network To Shut Its Radio Business

January 9, 2025

Midea Group Elevates Its Old Hand Siddharth Saxena As Country Head- India

People Spotting

Midea Group Elevates Its Old Hand Siddharth Saxena As Country Head- India

January 9, 2025

What's Buzzing

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

What’s Buzzing

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

January 7, 2025

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

What’s Buzzing

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

January 2, 2025

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

What’s Buzzing

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

December 30, 2024

From Being Campa Cola’s Diver To Becoming Bollywood’s Bhaijaan, A Peek-A-Boo With Salman Khan’s Ad Odyssey

What’s Buzzing

From Being Campa Cola’s Diver To Becoming Bollywood’s Bhaijaan, A Peek-A-Boo With Salman Khan’s Ad Odyssey

December 27, 2024

Experts Speak

Social Media Has Changed The Idea Of Self-Love, Influencing How Women View 'Beauty' For Themselves Today: Aashka Goradia Goble

Celebrating Women Leaders

Social Media Has Changed The Idea Of Self-Love, Influencing How Women View ‘Beauty’ For Themselves Today: Aashka Goradia Goble

September 27, 2024

Recognition & Other Career Milestones Naturally Follow When Passion Aligns With Dedication: Nisha Narayanan

Celebrating Women Leaders

Recognition & Other Career Milestones Naturally Follow When Passion Aligns With Dedication: Nisha Narayanan

September 6, 2024

Embrace Challenges As Opportunities & Step Out Of Comfort Zone To Grow As Entrepreneur: Rithika Mohan Agnishwar

Celebrating Women Leaders

Embrace Challenges As Opportunities & Step Out Of Comfort Zone To Grow As Entrepreneur: Rithika Mohan Agnishwar

Promoting Inclusivity & Holding Organizations Accountable Are Essential To Foster Fair & Respectful Work Environment: Keerthana Ramakrishnan

Celebrating Women Leaders

Promoting Inclusivity & Holding Organizations Accountable Are Essential To Foster Fair & Respectful Work Environment: Keerthana Ramakrishnan

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