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FCB Group India Appoints Aanandita Banerjee To Lead Its Production Unit- 456 Studios

Infectious Advertising Appoints Viral Fission’s Abrar Nakhuda As Head- Digital

Dentsu India Promotes Sujata Dwibedy As CEO- Dentsu X; Jose Leon As CEO- Retail Media Business

SW Network Launches New Growth-Oriented Vertical- SW Growth Labs

Baba Ramdev, Acharya Balakrishna Move Kerala Court To Recall Arrest Warrant In Misleading Ads Case

69% Of India’s Top Digital Stars Non-Compliant With ASCI & CCPA’s Disclosure Guidelines: ASCI

BAJAJ Electricals Appoints Tilt Brand Solutions As Its Brand & Communications AOR

Shubhodip Pal Joins ITW Universe’s Integrated Marketing Services Division As CEO

While HUL, ColPal & Dabur India Trim Adspends In Q3FY25, Emami, Marico & GCPL Keep Them Growing
Marketing

Delhivery Appoints Vani Venkatesh As Chief Business Officer

Sandeep Karwa Steps Down As Flipkart Ads Vice President After 13 Years

Lighting Brand Signify Onboards Rashmika Mandanna As New Brand ambassador

Amit Doshi To Part Ways From Britannia Industries As CMO After Three Years

AI, Authenticity, Attention: The New Rules of Content in 2025

Motilal Oswal Financial Services Reinvents Its Legacy To Come Up With New Brand Identity

Voltas Elevates Mukundan Menon To Managing Director-Designate

How Spotify Differentiated Itself In Music Industry By First Riding The Wave & Then Creating Its Own

Amazon’s India Head Of Ad Monetisation Vijay Iyer Joins Flipkart Ads As VP & GM
Media

Quint Digital Sells ‘Quint Hindi’ YouTube Channel For Rs 39.5 Lakh

1st Edition Of WAVES Summit To Be Held From May 1-4 In Mumbai

Netflix India Elevates Swati Sapna To Director- Unscripted

RVCJ Digital Media & Salt Media’s ‘First Copy’ Gears Up For Release On Amazon MX Player

Radio’s Average Ad Volume Per Station Grew By 80% In 2024 Compared To 2020: TAM AdEx

Gayatri Yadav Joins Reliance Industries As Group CMO & EVP Strategic Initiatives

Vivek Mohan Sharma Replaces Anshul Ailawadi As Business Head- Youth, Music & English Cluster At JioStar

Amazon MX Player Unveils New Content Slate Of 100+ Shows For 2025

Paramount & Nielsen Sign Multi-Year Measurement & Analytics Deal
Business

ITC To Expand Footprint In Frozen & Ready-To-Cook Foods With Prasuma Acquisition

Snap Inc Elevates Its APAC President Ajit Mohan To Global Chief Business Officer Position

The Good Glamm Group’s Co-Founder Priyanka Gill Launches New Fine Jewellery Venture- Coluxe

Fixderma Expands Into Babycare, Launches Skincare Products For Newborns Under ‘Hoopoe’

Allied Blenders and Distillers Acquires Fullarton Brands To Further Boost Super-Premium Spirits Portfolio

Quest Retail Elevates Shriti Malhotra To Executive Chairman, Rahul Shanker As Group CEO

Shalin Bhatt Rejoins Zomato; To Succeed Sankalp Kathuria As Head Of Dining Out Business

Paytm Payments MD & CEO Nakul Jain Moves On

HUL To Acquire 90.5% Stake In Skincare Startup Minimalist By Q1FY26
What’s Buzzing

How FinMin Nirmala Sitharaman’s Union Budget 2025 Has Got Key Leaders Saying ‘All Hail!’

What Indian A&M, Tech & M&E Industry Want From Nirmala Sitharaman’s Upcoming Union Budget

Patriotism Meets Creativity As Brands Turn Republic Day Into A Storytelling Canvas

Auto Expo 2025: Tata Motors’ Commercial Vehicles Lineup Is Built For A Sustainable Future

From Greek God To Brand Boss: Hrithik Roshan’s Endorsement Journey As He Turns 51

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
More
AI, Authenticity, Attention: The New Rules of Content in 2025

The Agency Business Dilemma: Navigating Talent Challenges

How Useful Garbage Creations Is Redefining Creativity In Ad Films

Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Aligning Product Development With Marketing Needs: Cross-Departmental Collaboration In B2B Marketplaces

The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

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69% Of India’s Top Digital Stars Non-Compliant With ASCI & CCPA’s Disclosure Guidelines: ASCI

February 7, 2025

People Spotting

Sandeep Karwa Steps Down As Flipkart Ads Vice President After 13 Years

February 7, 2025

ITC To Expand Footprint In Frozen & Ready-To-Cook Foods With Prasuma Acquisition

February 7, 2025

Advertising

69% Of India’s Top Digital Stars Non-Compliant With ASCI & CCPA’s Disclosure Guidelines: ASCI

The Advertising Standards Council of India (ASCI) has released the Top Influencer Compliance Scorecard- revealing that 69% of India’s Top...

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People Spotting

Sandeep Karwa Steps Down As Flipkart Ads Vice President After 13 Years

Sandeep Karwa, Vice President of Flipkart Ads Platform, has decided to step down after nearly 13 years with the company....

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Business

ITC To Expand Footprint In Frozen & Ready-To-Cook Foods With Prasuma Acquisition

FMCG major ITC has signed definitive agreements for the acquisition of one of India's fastest-growing, innovation-led, frozen food brands- Prasuma...

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Feature

RVCJ Digital Media & Salt Media’s ‘First Copy’ Gears Up For Release On Amazon MX Player

RVCJ Digital Media, a leading entertainment powerhouse and a pioneer in meme marketing, is now making a game-changing leap into...

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Guest Posts

AI, Authenticity, Attention: The New Rules of Content in 2025

As we welcome 2025, the content landscape is like a chess board mid-match. Strategic, intense and heaving with opportunity. But,...

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Latest

FCB Group India Appoints Aanandita Banerjee To Lead Its Production Unit- 456 Studios

Advertising

FCB Group India Appoints Aanandita Banerjee To Lead Its Production Unit- 456 Studios

February 10, 2025

FCB Group India has appointed Aanandita Banerjee to lead productions under the 456 Studios banner which is the network agency’s...

Read more

Infectious Advertising Appoints Viral Fission’s Abrar Nakhuda As Head- Digital

Infectious Advertising Appoints Viral Fission’s Abrar Nakhuda As Head- Digital

February 10, 2025

Dentsu India Promotes Sujata Dwibedy As CEO- Dentsu X; Jose Leon As CEO- Retail Media Business

Dentsu India Promotes Sujata Dwibedy As CEO- Dentsu X; Jose Leon As CEO- Retail Media Business

February 10, 2025

Quint Digital Sells ‘Quint Hindi’ YouTube Channel For Rs 39.5 Lakh

Quint Digital Sells ‘Quint Hindi’ YouTube Channel For Rs 39.5 Lakh

February 10, 2025

1st Edition Of WAVES Summit To Be Held From May 1-4 In Mumbai

1st Edition Of WAVES Summit To Be Held From May 1-4 In Mumbai

February 10, 2025

Delhivery Appoints Vani Venkatesh As Chief Business Officer

February 7, 2025

SW Network Launches New Growth-Oriented Vertical- SW Growth Labs

February 7, 2025

Baba Ramdev, Acharya Balakrishna Move Kerala Court To Recall Arrest Warrant In Misleading Ads Case

February 7, 2025

BAJAJ Electricals Appoints Tilt Brand Solutions As Its Brand & Communications AOR

February 7, 2025

Lighting Brand Signify Onboards Rashmika Mandanna As New Brand ambassador

February 7, 2025

Netflix India Elevates Swati Sapna To Director- Unscripted

February 7, 2025

Partner Content

Revving In With Bold & Muscular e VITARA, Maruti Suzuki Now Aims To Become India’s No.1 EV Manufacturer

Feature

Revving In With Bold & Muscular e VITARA, Maruti Suzuki Now Aims To Become India’s No.1 EV Manufacturer

February 1, 2025

Auto Expo 2025 Tata Motors’ Commercial Vehicles Lineup Is Built For A Sustainable Future

What’s Buzzing

Auto Expo 2025: Tata Motors’ Commercial Vehicles Lineup Is Built For A Sustainable Future

January 28, 2025

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

Partner

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

January 8, 2025

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

What’s Buzzing

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

December 30, 2024

Advertising

FCB Group India Appoints Aanandita Banerjee To Lead Its Production Unit- 456 Studios

Advertising

FCB Group India Appoints Aanandita Banerjee To Lead Its Production Unit- 456 Studios

February 10, 2025

Infectious Advertising Appoints Viral Fission’s Abrar Nakhuda As Head- Digital

People Spotting

Infectious Advertising Appoints Viral Fission’s Abrar Nakhuda As Head- Digital

February 10, 2025

Dentsu India Promotes Sujata Dwibedy As CEO- Dentsu X; Jose Leon As CEO- Retail Media Business

People Spotting

Dentsu India Promotes Sujata Dwibedy As CEO- Dentsu X; Jose Leon As CEO- Retail Media Business

February 10, 2025

SW Network Launches New Growth-Oriented Vertical- SW Growth Labs

Advertising

SW Network Launches New Growth-Oriented Vertical- SW Growth Labs

February 7, 2025

Marketing

Delhivery Appoints Vani Venkatesh As Chief Business Officer

People Spotting

Delhivery Appoints Vani Venkatesh As Chief Business Officer

February 7, 2025

Sandeep Karwa Steps Down As Flipkart Ads Vice President After 13 Years

People Spotting

Sandeep Karwa Steps Down As Flipkart Ads Vice President After 13 Years

February 7, 2025

Marketing

Lighting Brand Signify Onboards Rashmika Mandanna As New Brand ambassador

February 7, 2025

Amit Doshi To Part Ways From Britannia Industries As CMO After Three Years

People Spotting

Amit Doshi To Part Ways From Britannia Industries As CMO After Three Years

February 4, 2025

Media

Quint Digital Sells ‘Quint Hindi’ YouTube Channel For Rs 39.5 Lakh

Media

Quint Digital Sells ‘Quint Hindi’ YouTube Channel For Rs 39.5 Lakh

February 10, 2025

1st Edition Of WAVES Summit To Be Held From May 1-4 In Mumbai

Media

1st Edition Of WAVES Summit To Be Held From May 1-4 In Mumbai

February 10, 2025

Netflix India Elevates Swati Sapna To Director- Unscripted

People Spotting

Netflix India Elevates Swati Sapna To Director- Unscripted

February 7, 2025

RVCJ Digital Media & Salt Media’s ‘First Copy’ Gears Up For Release On Amazon MX Player

Feature

RVCJ Digital Media & Salt Media’s ‘First Copy’ Gears Up For Release On Amazon MX Player

February 6, 2025

Business

ITC To Expand Footprint In Frozen & Ready-To-Cook Foods With Prasuma Acquisition

Business

ITC To Expand Footprint In Frozen & Ready-To-Cook Foods With Prasuma Acquisition

February 7, 2025

Snap Inc Elevates Its APAC President Ajit Mohan To Global Chief Business Officer Position

Business

Snap Inc Elevates Its APAC President Ajit Mohan To Global Chief Business Officer Position

February 5, 2025

The Good Glamm Group’s Co-Founder Priyanka Gill Launches New Fine Jewellery Venture- Coluxe

Business

The Good Glamm Group’s Co-Founder Priyanka Gill Launches New Fine Jewellery Venture- Coluxe

February 4, 2025

Fixderma Expands Into Babycare, Launches Skincare Products For Newborns Under ‘Hoopoe’

Business

Fixderma Expands Into Babycare, Launches Skincare Products For Newborns Under ‘Hoopoe’

February 4, 2025

What's Buzzing

How FinMin Nirmala Sitharaman’s Union Budget 2025 Has Got Key Leaders Saying ‘All Hail!’

Feature

How FinMin Nirmala Sitharaman’s Union Budget 2025 Has Got Key Leaders Saying ‘All Hail!’

February 3, 2025

What Indian A&M, Tech & M&E Industry Want From Nirmala Sitharaman's Upcoming Union Budget

What’s Buzzing

What Indian A&M, Tech & M&E Industry Want From Nirmala Sitharaman’s Upcoming Union Budget

January 31, 2025

Patriotism Meets Creativity As Brands Turn Republic Day Into A Storytelling Canvas

What’s Buzzing

Patriotism Meets Creativity As Brands Turn Republic Day Into A Storytelling Canvas

January 28, 2025

Auto Expo 2025 Tata Motors’ Commercial Vehicles Lineup Is Built For A Sustainable Future

What’s Buzzing

Auto Expo 2025: Tata Motors’ Commercial Vehicles Lineup Is Built For A Sustainable Future

January 28, 2025

Experts Speak

Social Media Has Changed The Idea Of Self-Love, Influencing How Women View 'Beauty' For Themselves Today: Aashka Goradia Goble

Celebrating Women Leaders

Social Media Has Changed The Idea Of Self-Love, Influencing How Women View ‘Beauty’ For Themselves Today: Aashka Goradia Goble

September 27, 2024

Recognition & Other Career Milestones Naturally Follow When Passion Aligns With Dedication: Nisha Narayanan

Celebrating Women Leaders

Recognition & Other Career Milestones Naturally Follow When Passion Aligns With Dedication: Nisha Narayanan

September 6, 2024

Embrace Challenges As Opportunities & Step Out Of Comfort Zone To Grow As Entrepreneur: Rithika Mohan Agnishwar

Celebrating Women Leaders

Embrace Challenges As Opportunities & Step Out Of Comfort Zone To Grow As Entrepreneur: Rithika Mohan Agnishwar

Promoting Inclusivity & Holding Organizations Accountable Are Essential To Foster Fair & Respectful Work Environment: Keerthana Ramakrishnan

Celebrating Women Leaders

Promoting Inclusivity & Holding Organizations Accountable Are Essential To Foster Fair & Respectful Work Environment: Keerthana Ramakrishnan

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