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The Advertising Club To Host 24th Effie India Awards On January 24, 2025

Collective Artists Network’s Big Bang Social App Launches Creator Platform ‘Linkit’

87% Delhiites Say Political Ads Have No Impact On Their Poll Choice In Delhi Elections: iCubesWire

Print Media Captures 73% Of Jewellery Ad Spends In 2024: Excellent Publicity & TAM Media

How Useful Garbage Creations Is Redefining Creativity In Ad Films

The One Club Adds AI Discipline For The One Show 2025; To Conduct AI Conference in May

C Com Digital Wins Digital & Print Marketing Mandate Of Rushi Ventures

Indian Creative Women Calls Young Women & Non-Binary Creatives For Portfolio Evening 2025

Schbang Appoints LS Digital Group’s Dipshika Ravi As National Creative Director- Digital
Marketing

Madison Turnt, Bengaluru Appoints Siddhartha Menon As Deputy General Manager

Drywall & Ceiling Solutions Co Knauf India Appoints Vijay Mishra As Commercial Director

Tata Group’s Voltas Appoints Crompton Greaves’ Pragya Bijalwan As It New Head of Marketing

Third Wave Coffee Appoints Akshat Arora As Marketing Director

Nykaa Ropes In Rasha Thadani As Brand Ambassador For Nykaa Cosmetics

To Take ‘Trust Simplified’ Positioning, AuthBridge Unveils New Brand Identity

John Jacobs Elevates Sumit Chawla To AVP Of Marketing

Protinex Partners With Kaun Banega Crorepati Season 16 As Co-Powered Sponsor

ACKO Unveils New Möbius Strip-Inspired Brand Identity To Symbolise Infinite Trust On Customers
Media

Zee Entertainment Appoints Divya Karani As Independent Director

FICCI Frames Onboards Ayushmann Khurrana As Brand Ambassador

How India’s Streaming Platforms Are Redefining Entertainment Consumption

CloudTV Expands Content Lineup, Partners With Aha TV, Mask TV, JOJO, KLiKK, NeoTV+ & TravelXP

ZEEL’s Chief Technology & Product Officer Shiva Chinnasamy Steps Down

Future Potential Of AI In Sports Is Unimaginable Given The Sheer Volume Of Data Being Generated: JioStar’s Sanjog Gupta

Netflix Adds Record 19 Million Subscribers In Q4, Surpassing 300-Million Mark

Former Disney+ Hotstar CEO Sajith Sivanandan Joins Jio Mobile Digital Services As President

FanCode To Exclusively Stream Inaugural World Pickleball League
Business

HUL To Acquire 90.5% Stake In Skincare Startup Minimalist By Q1FY26

HUL Board Approves Demerger Of Its Ice Cream Business Into Kwality Wall’s

Hindware Appoints Nirupam Sahay As CEO For Its Bath & Tiles Business

HT Media’s Praveen Someshwar To Succeed Diageo’s MD & Chief Hina Nagarajan As She Takes Up Global Role

Angel One Appoints Google Pay APAC’s Ambarish Kenghe As Group Chief Executive Officer

Nitin Bhandari Becomes PepsiCo’s VP & GM- India & South Asia Beverages; George Kovoor To Retire

Unilever’s Anshul Asawa Joins DMart’s Parent Company Avenue Supermarts As CEO

adidas Shelves PUMA As Official Team Partner Of Mercedes-AMG PETRONAS Formula 1 Team

Inshorts’ Co-Founder & Shark Tank Fame Azhar Iqubal Launches New Venture- Fenado AI With Manish Singh Bisht
What’s Buzzing

From Greek God To Brand Boss: Hrithik Roshan’s Endorsement Journey As He Turns 51

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

From Being Campa Cola’s Diver To Becoming Bollywood’s Bhaijaan, A Peek-A-Boo With Salman Khan’s Ad Odyssey

From Scheduling DMs On Instagram To Select Creators Audio Replying To Comments On YouTube, Here’s What Got Socials Buzzing

Women Have Only 29% Talk Time In Trailers: Prime Video’s O Womaniya! Report

Box Office Collections From Jan-Nov 2024 Stand At Rs 9,862 Cr, 4% Lower Than 2023: Ormax
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
More
How Useful Garbage Creations Is Redefining Creativity In Ad Films

Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Aligning Product Development With Marketing Needs: Cross-Departmental Collaboration In B2B Marketplaces

The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

How Click-To-WhatsApp Ads Are Supercharging Holiday Campaigns

From Living Rooms To Brands: The Connected TV Revolution In Indian OTT Advertising

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Future Potential Of AI In Sports Is Unimaginable Given The Sheer Volume Of Data Being Generated: JioStar’s Sanjog Gupta

by Sakshi Sharma

January 22, 2025

Netflix Adds Record 19 Million Subscribers In Q4, Surpassing 300-Million Mark

January 22, 2025

People Spotting

Tata Group’s Voltas Appoints Crompton Greaves’ Pragya Bijalwan As It New Head of Marketing

January 22, 2025

Feature

Future Potential Of AI In Sports Is Unimaginable Given The Sheer Volume Of Data Being Generated: JioStar’s Sanjog Gupta

The evolution of cricket viewing in India has been largely driven by the proliferation of devices and screens, widespread access...

Read more

Media

Netflix Adds Record 19 Million Subscribers In Q4, Surpassing 300-Million Mark

Netflix has reported its biggest ever quarterly subscriber growth in Q4 2024, surpassing the 300 million mark. The company added...

Read more

People Spotting

Tata Group’s Voltas Appoints Crompton Greaves’ Pragya Bijalwan As It New Head of Marketing

Voltas, a TATA Enterprise, has appointed former Head of Marketing at Crompton Greaves Consumer Electricals- Pragya Bijalwan as its new...

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Feature

Advertising Can’t Solely Support Premium Content; Subscriptions Haven’t Even Scratched The Surface In India: Kiran Mani

OTT is revolutionising the content landscape by introducing a segment that is simultaneously transformative and additive in terms of depth...

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Feature

BCCI Invites Proposals For Stadium Signage Services For IPL, WPL & Other Cricket Events

The BCCI has invited proposals for Stadium Signage Production and Management Services for International and Domestic matches, as well as...

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Latest

Zee Entertainment Appoints Divya Karani As Independent Director

People Spotting

Zee Entertainment Appoints Divya Karani As Independent Director

January 23, 2025

The Board of Directors of ZEE Entertainment Enterprises (ZEE) has approved the appointment of media and entertainment industry stalwart Divya...

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Madison Turnt, Bengaluru Appoints Siddhartha Menon As Deputy General Manager

Madison Turnt, Bengaluru Appoints Siddhartha Menon As Deputy General Manager

January 23, 2025

FICCI Frames Onboards Ayushmann Khurrana As Brand Ambassador

January 23, 2025

HUL To Acquire 90.5% Stake In Skincare Startup Minimalist By Q1FY26

HUL To Acquire 90.5% Stake In Skincare Startup Minimalist By Q1FY26

January 23, 2025

The AdClub To Host 24th Effie India Awards On January 24, 2025

The Advertising Club To Host 24th Effie India Awards On January 24, 2025

January 23, 2025

HUL Board Approves Demerger Of Its Ice Cream Business Into Kwality Wall’s

January 23, 2025

Hindware Appoints Nirupam Sahay As CEO For Its Bath & Tiles Business

January 23, 2025

How India’s Streaming Platforms Are Redefining Entertainment Consumption

January 23, 2025

Collective Artists Network’s Big Bang Social App Launches Creator Platform ‘Linkit’

January 22, 2025

87% Delhiites Say Political Ads Have No Impact On Their Poll Choice In Delhi Elections: iCubesWire

January 22, 2025

Print Media Captures 73% Of Jewellery Ad Spends In 2024: Excellent Publicity & TAM Media

January 22, 2025

Partner Content

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

Partner

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

January 8, 2025

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

What’s Buzzing

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

December 30, 2024

How The LEGO® Group’s Winter PLAYgrounds Are Enabling Kids To Reconnect With PLAY

Campaigns

How The LEGO® Group’s Winter PLAYgrounds Are Enabling Kids To Reconnect With PLAY

December 25, 2024

Tata Motors

Campaigns

Tata Motors New Campaign Shows How Fleet Edge Makes Life Easier for Fleet Owners

December 24, 2024

Advertising

The AdClub To Host 24th Effie India Awards On January 24, 2025

Advertising

The Advertising Club To Host 24th Effie India Awards On January 24, 2025

January 23, 2025

Collective Artists Network’s Big Bang Social App Launches Creator Platform ‘Linkit’

Advertising

Collective Artists Network’s Big Bang Social App Launches Creator Platform ‘Linkit’

January 22, 2025

87% Delhiites Say Political Ads Have No Impact On Their Poll Choice In Delhi Elections: iCubesWire

Advertising

87% Delhiites Say Political Ads Have No Impact On Their Poll Choice In Delhi Elections: iCubesWire

January 22, 2025

Print Media Captures 73% Of Jewellery Ad Spends In 2024: Excellent Publicity & TAM Media

Advertising

Print Media Captures 73% Of Jewellery Ad Spends In 2024: Excellent Publicity & TAM Media

January 22, 2025

Marketing

Madison Turnt, Bengaluru Appoints Siddhartha Menon As Deputy General Manager

People Spotting

Madison Turnt, Bengaluru Appoints Siddhartha Menon As Deputy General Manager

January 23, 2025

Drywall & Ceiling Solutions Co Knauf India Appoints Vijay Mishra As Commercial Director

People Spotting

Drywall & Ceiling Solutions Co Knauf India Appoints Vijay Mishra As Commercial Director

January 22, 2025

Tata Group’s Voltas Appoints Crompton Greaves’ Pragya Bijalwan As It New Head of Marketing

People Spotting

Tata Group’s Voltas Appoints Crompton Greaves’ Pragya Bijalwan As It New Head of Marketing

January 22, 2025

Third Wave Coffee Appoints Akshat Arora As Marketing Director

People Spotting

Third Wave Coffee Appoints Akshat Arora As Marketing Director

January 21, 2025

Media

Zee Entertainment Appoints Divya Karani As Independent Director

People Spotting

Zee Entertainment Appoints Divya Karani As Independent Director

January 23, 2025

Media

FICCI Frames Onboards Ayushmann Khurrana As Brand Ambassador

January 23, 2025

How India’s Streaming Platforms Are Redefining Entertainment Consumption

Media

How India’s Streaming Platforms Are Redefining Entertainment Consumption

January 23, 2025

CloudTV Expands Content Lineup, Partners With Aha TV, Mask TV, JOJO, KLiKK, NeoTV+ & TravelXP

Media

CloudTV Expands Content Lineup, Partners With Aha TV, Mask TV, JOJO, KLiKK, NeoTV+ & TravelXP

January 22, 2025

Business

HUL To Acquire 90.5% Stake In Skincare Startup Minimalist By Q1FY26

Business

HUL To Acquire 90.5% Stake In Skincare Startup Minimalist By Q1FY26

January 23, 2025

HUL Board Approves Demerger Of Its Ice Cream Business Into Kwality Wall’s

Business

HUL Board Approves Demerger Of Its Ice Cream Business Into Kwality Wall’s

January 23, 2025

Hindware Appoints Nirupam Sahay As CEO For Its Bath & Tiles Business

People Spotting

Hindware Appoints Nirupam Sahay As CEO For Its Bath & Tiles Business

January 23, 2025

HT Media’s Praveen Someshwar To Succeed Diageo’s MD & Chief Hina Nagarajan As She Takes Up Global Role

People Spotting

HT Media’s Praveen Someshwar To Succeed Diageo’s MD & Chief Hina Nagarajan As She Takes Up Global Role

January 14, 2025

What's Buzzing

What’s Buzzing

From Greek God To Brand Boss: Hrithik Roshan’s Endorsement Journey As He Turns 51

January 10, 2025

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

Partner

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

January 8, 2025

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

What’s Buzzing

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

January 7, 2025

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

What’s Buzzing

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

January 2, 2025

Experts Speak

Social Media Has Changed The Idea Of Self-Love, Influencing How Women View 'Beauty' For Themselves Today: Aashka Goradia Goble

Celebrating Women Leaders

Social Media Has Changed The Idea Of Self-Love, Influencing How Women View ‘Beauty’ For Themselves Today: Aashka Goradia Goble

September 27, 2024

Recognition & Other Career Milestones Naturally Follow When Passion Aligns With Dedication: Nisha Narayanan

Celebrating Women Leaders

Recognition & Other Career Milestones Naturally Follow When Passion Aligns With Dedication: Nisha Narayanan

September 6, 2024

Embrace Challenges As Opportunities & Step Out Of Comfort Zone To Grow As Entrepreneur: Rithika Mohan Agnishwar

Celebrating Women Leaders

Embrace Challenges As Opportunities & Step Out Of Comfort Zone To Grow As Entrepreneur: Rithika Mohan Agnishwar

Promoting Inclusivity & Holding Organizations Accountable Are Essential To Foster Fair & Respectful Work Environment: Keerthana Ramakrishnan

Celebrating Women Leaders

Promoting Inclusivity & Holding Organizations Accountable Are Essential To Foster Fair & Respectful Work Environment: Keerthana Ramakrishnan

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