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Mela Mexicana Isn't Tick-Box Marketing, It's About Immersing People In The Culture: Impresario's Divya Aggarwal

Feature

Mela Mexicana Isn’t Tick-Box Marketing, It’s About Immersing People In The Culture: Impresario’s Divya Aggarwal

by Jigyasa Aggarwal

For restaurants today, good food is no longer enough. Consumers, especially Gen Z, can order almost anything to their doorstep,...

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Mela Mexicana Isn’t Tick-Box Marketing, It’s About Immersing People In The Culture: Impresario’s Divya Aggarwal

by Jigyasa Aggarwal

When The Streets Speak, Should Brands?

Eternal Raises Ad Spends To Rs 945 Cr In Q1 FY27, Up 41% YoY

Feature

Mela Mexicana Isn’t Tick-Box Marketing, It’s About Immersing People In The Culture: Impresario’s Divya Aggarwal

For restaurants today, good food is no longer enough. Consumers, especially Gen Z, can order almost anything to their doorstep,...

Read more

Feature

When The Streets Speak, Should Brands?

The conversation around brands and activism isn't new. From Black Lives Matter and #MeToo to farmers' protests, LGBTQ+ rights and...

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Feature

Eternal Raises Ad Spends To Rs 945 Cr In Q1 FY27, Up 41% YoY

Eternal, the parent company of Zomato, Blinkit, District and Hyperpure, increased its advertising and sales promotion expenditure by nearly 41%...

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Google Fined €890 Million By EU For Breaching Digital Competition Rules

Media

Google Fined €890 Million By EU For Breaching Digital Competition Rules

The European Commission has fined Google €890 million (approximately $1 billion) for breaching the Digital Markets Act (DMA), marking the...

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Delhi HC Grants Sony Relief Against 14 Rogue Websites Over Sports Broadcast Piracy

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Mela Mexicana Isn't Tick-Box Marketing, It's About Immersing People In The Culture: Impresario's Divya Aggarwal

Feature

Mela Mexicana Isn’t Tick-Box Marketing, It’s About Immersing People In The Culture: Impresario’s Divya Aggarwal

Nestlé India Increases Ad Spends By Over 40% Amid Strong Q1 FY27 Growth

Marketing

Nestlé India Increases Ad Spends By Over 40% Amid Strong Q1 FY27 Growth

Eternal Raises Ad Spends To Rs 945 Cr In Q1 FY27, Up 41% YoY

Feature

Eternal Raises Ad Spends To Rs 945 Cr In Q1 FY27, Up 41% YoY

Mehak Jaini Joins McDonald's India (West & South) As Head Of Marketing

Marketing

Mehak Jaini Joins McDonald’s India (West & South) As Head Of Marketing

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Google Fined €890 Million By EU For Breaching Digital Competition Rules

Media

Google Fined €890 Million By EU For Breaching Digital Competition Rules

Google Search Revenue Jumps 17%, YouTube Ads Grow 13% In Q2 2026

Media

Google Search Revenue Jumps 17%, YouTube Ads Grow 13% In Q2 2026

Delhi High Court Directs Meta To Remove Z's Copyrighted Content From 14 Facebook Pages

Media

Delhi High Court Directs Meta To Remove Z’s Copyrighted Content From 14 Facebook Pages

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Delhi HC Grants Sony Relief Against 14 Rogue Websites Over Sports Broadcast Piracy

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When The Streets Speak, Should Brands?

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I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

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I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

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Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

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