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    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

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    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

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#BlackLivesMatter: How Companies Are Taking A Stand Against Racism

Rinie Wilson by Rinie Wilson
June 5, 2020
in What’s Buzzing
A A

The death of George Floyd by the hands of 4 police officers has caused a nationwide scene of protests in the United States. While the accused police officers have been arrested and have been charged with murder, many African-Americans have come forward in protest towards the age-long racism and atrocities they have faced over centuries in the country.

While people have been protesting on the streets many celebrities and brands have come forward in support of the African-Americans and have expressed their remorse for the death of George Floyd.

Many American Brands have taken to social media to show their support and make their stand clear in the whole situation.

Amazon

Amazon is one of the biggest US-based brands. The brand posted a tweet urging the people to stop treating the African-Americans with brutality.

pic.twitter.com/yI4MYEDz4C

— Amazon (@amazon) May 31, 2020

Twitter

Twitter posted a heartfelt tweet with the hashtag #BlackLivesMatter on their Twitter Together handle.

Racism does not adhere to social distancing.

Amid the already growing fear and uncertainty around the pandemic, this week has again brought attention to something perhaps more pervasive: the long-standing racism and injustices faced by Black and Brown people on a daily basis. 🧵 pic.twitter.com/8zKPlDnacY

— Twitter Together (@TwitterTogether) May 29, 2020

Instagram

The social media platform changed its logo to black in protest to George Floyd’s death. The platform also posted a message with a picture with a hashtag #SHAREBLACKSTORIES.

https://www.instagram.com/p/CA4WJuyMwY_/?utm_source=ig_web_copy_link

Nike

Nike shared a post on Instagram with a tweak in their famous tag line. It read, ‘For Once Don’t Do It’. Simple yet powerful.

https://www.instagram.com/p/CAygJoHABcX/?utm_source=ig_web_copy_link

Marvel Studios

Marvel Studios cleared its stand on racism with a tweet that has a powerful message for us all.

pic.twitter.com/MIYKHdnCE3

— Marvel Studios (@MarvelStudios) May 31, 2020

Airbnb

Airbnb has come forward and announced a $500,000 donation to the NAACP and the Black Lives Matter organizations.

https://www.instagram.com/p/CA52nLXnOUf/?utm_source=ig_web_copy_link

L’Oreal

L’Oreal Pars official posted a picture on Instagram with a wordplay on their tagline. It read ‘Speaking Out Is Worth It’.

https://www.instagram.com/p/CA5MXbdD8ts/?utm_source=ig_web_copy_link

Spotify

Following 2 Jun’20, Spotify has pledged for blackout Tuesday. Following which, select participating playlists and podcasts will include an 8-minute, 46-second track of silence as a solemn acknowledgment for the length of time that George Floyd was suffocated.

 

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