Advertising

AdCounty Media India has introduced its new software platform, PUB-361. The platform is designed to serve...

We’re Actively Evaluating Opportunities: Saurabh Varma On Wondrlab’s Madison World Acquisition Reports

Marketing and digital network Wondrlab is understood to be in the final stages of acquiring Madison...

WPP Media Appoints Kartik Vishwanathan As Vice President – Investments

WPP Media has appointed Kartik Vishwanathan as its new Vice President–Investments contributing to regional and global...

WPP & Adobe Expand Partnership To Advance AI-Led Marketing Operations

WPP and Adobe have expanded their global partnership to deliver integrated solutions aimed at transforming marketing...

Signpost India Wins Kolkata Streetscape OOH Rights

Signpost India has secured exclusive outdoor advertising rights for select premium streetscapes in Kolkata under a...

IPL Has Moved From Gold To Platinum Standard: WPP Media’s Vinit Karnik On Why Cricket Still Rules Advertising

by Masaba Naqvi

In India, cultural moments rarely arrive quietly. They erupt, in stadiums packed with roaring fans, in...

Tonic Worldwide Introduces AI Powered Marketing Intelligence Platform ‘Groth’

Tonic Worldwide has launched Groth, a full funnel marketing intelligence platform designed to address a key...

PHD Wins Consolidated Menarini Asia-Pacific Media Mandate

PHD has consolidated Menarini Asia-Pacific’s media mandate across the region following a competitive pitch that began...

FTA Global Wins Digital Marketing Mandate For Apex Group

FTA Global has won the digital marketing mandate for Apex Group, expanding its client portfolio in...

Shailja Saraswati Varghese Launches Unstoppable Network As Founder