JioStar Secures 27 Sponsors For TATA IPL 2026
JioStar has announced a roster of 27 sponsors for the 2026 season of the TATA IPL,...
Feature
Kyoko Matsushita Steps In As WPP Creative APAC CEO
Kyoko Matsushita has stepped in as CEO of WPP Creative APAC at WPP, where she has...
From Hype To ROI: How AI Has Been Rewriting The Rules Of Ad Sales
Somewhere between the promise of “AI will fix everything” and the reality of messy dashboards, delayed...
Aditya Birla, Times Group, Bolt Ventures & Blackstone Acquire RCB For Rs 166.6 Bn
United Spirits has announced the full divestiture of its 100% stake in Royal Challengers Sports to...
Kiran Mani Exits JioStar, Set To Join OpenAI To Push APAC Growth
Kiran Mani, Chief Executive Officer (CEO) at JioStar, has stepped down from his role after nearly...
The Future Marketer Is A Curator, Not Just A Creator: Amazon Ads’s Jenny Liu
It usually begins the same way, an ambitious campaign idea, a tight timeline, and a creative...
M&E Industry To Cross Rs 3 Trillion By 2027: Kevin Vaz At FICCI–EY Launch
Kevin Vaz has unveiled the FICCI–EY Media and Entertainment Report 2026, outlining the sector’s growth trajectory,...
Fortnightly Social Media Roundup: New Features Across Platforms Favor Commerce, Content And Creator Growth
The latest round of updates across platforms including Meta, Google and LinkedIn reflects a clear shift...
Why Weddings Are One Of The Most Powerful Forms Of Experiential Marketing
Weddings in India are more than just celebrations; they are cultural spectacles where tradition, emotion, aspiration,...
Digital Ad Spends Rise 24% To Rs 4,449 Cr In India’s $2Bn Sports Economy: WPP Media Report
Digital advertising in India’s sports ecosystem has grown 24% year-on-year to Rs 4,449 crore in 2025,...
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