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    Can Legacy Remain A Differentiator In Modern Marketing?

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    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

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Home Digital Media

What Made RCB Fangirl An Overnight Internet Sensation

Shubham Sachdeva by Shubham Sachdeva
May 7, 2019
in Digital Media
A A

Unless you are someone not active on social media, there is no chance that you have missed posts around a RCB fangirl. Its been days since the RCB vs SRH match got over, but the discussion over this girl named Deepika Ghose is still there.

View this post on Instagram

#RCB girl forever ❤️????

A post shared by deepika (@deeghose) on May 4, 2019 at 12:51pm PDT

Her popularity can be guessed by the fact that she now has over 277k followers on Instagram and all this happened just in a matter of days. So what made her the new Priya Varrier of Internet world? Let’s read some reasons below:

The power of social media

Social media has become a great platform for people to become famous. It is a great medium for those who didn’t have a platform. Also, this shows the power of media houses like RVCJ Media which can make anyone a star with their organic reach.

The power of memes

View this post on Instagram

Wait For It ???? . #rvcjinsta #rvcj #thercbgirl #indianmemes #memes #india #funny #desimemes #funnymemes #sarcasm #memesdaily #meme #bakchodi #dankmemes #indianjokes #memesdaily #hindimemes

A post shared by RVCJ Media (@rvcjinsta) on May 6, 2019 at 1:20am PDT


Consuming memes in the free time has become one of the most common habits of today’s youth. After the growth of internet in India, meme is the language we all love to get entertained and big pages covered Deepika Ghose and posted funny memes around her again and again recalling her face in the minds of audience.

The craze of IPL

Source

IPL has become a nearly 2 month long festival for Indians. It is a very happening event not only due to the close matches but also for the glamour part. Every one sticks to the screens watching IPL matches and cameramen try different tricks to entertain the audience. Before going viral on social media, she became the crush of Indians watching matches over Hotstar or TV screens.

Also Read: How Brands Are Using Popularity Of People Who Are Becoming Social Media Superstars Overnight

All in all, this incident once again clarifies that we can’t ignore the power of social media, meme content and IPL for brand promotions. This is one perfect combo any brand can ask for to get the best results out of a campaign.

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