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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

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    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

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    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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Vijay Raj Exits Unilever After 26 Years

Vijay Raj has stepped down from Unilever after 26 years, including five years as Head of CMI, marking a new phase beyond the corporate world.

MM Desk by MM Desk
April 1, 2026
in Marketing, People Spotting
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Vijay Raj Exits Unilever After 26 Years

Vijay Raj has stepped down from Unilever after a 26-year-long tenure, including five years as the Head of Consumer and Market Insights (CMI). In his role, he has led the insights function, contributed to global and local market research initiatives, and worked across geographies to strengthen the company’s consumer understanding and strategic decision-making.

He has now decided to move beyond the corporate world to begin a new professional chapter focused on contributing to the broader insights industry.

He has shared this update through a LinkedIn post, marking March 31 as his last working day at the company and reflecting on his journey, while outlining his intent to explore new directions in his second innings.

Prior to this, Vijay Raj has been associated with Unilever since April 2000, serving in market research and insights roles for over 26 years until March 2026. During this period, he has taken on multiple roles across functions and geographies, contributing to the company’s consumer and market insights capabilities. In 2014, he also served as a speaker at Market Research Society of India (MRSS), engaging with the industry on insights and research-led discussions.

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