Global fashion brand UNIQLO has announced Bollywood actress and fashion icon Katrina Kaif as its very first brand endorser for the Indian market. The company has Katrina for a one-year association as a part of which she will feature in the brand’s campaigns starting with the Fall Winter 2023 campaign.
Katrina and UNIQLO have shared this announcement on social media with a soothing video. Have a look:
Talking about the association, Katrina said, “I am very excited about my partnership with UNIQLO. Personally, I have always been fascinated with Japanese culture and their design aesthetics. UNIQLO has been my go-to brand for my daily essentials and over the years I have admired how functional and innovative their products are. Their simple, high-quality clothing is also very versatile, and perfect to build one’s everyday wardrobe with.”
Tomohiko Sei, Chief Executive Officer, UNIQLO India said, “We are extremely pleased to have Katrina Kaif join us as UNIQLO’s first brand endorser in India. Katrina embodies a truly authentic personality. Her effortless and refined style resonates with UNIQLO’s philosophy of simple made better, focusing on evolving everyday clothing to improve people’s lives.”