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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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Mastercard Elevates Anoop Jose To Director, Marketing Planning & Analysis, APAC

With over 18 years of experience across B2B marketing, strategic planning, and client leadership in Australia, the Middle East, and Asia-Pacific, Anoop Jose has been elevated to Director, Marketing Planning and Analysis, APAC at Mastercard.

MM Desk by MM Desk
March 5, 2026
in Marketing, People Spotting
A A
Mastercard Elevates Anoop Jose To Director, Marketing Planning & Analysis, APAC

Anoop Jose has been elevated to Director, Marketing Planning and Analysis, APAC at Mastercard, where he will lead planning, marketing strategy, and analytics initiatives across the region.

He announced this move via a linkedin post.

He previously served as B2B Marketing Manager at Mastercard ANZ from August 2023 to March 2026, where he led marketing strategy, planning, and campaign execution across B2B segments.

Before Mastercard, Jose was Senior Account Director at Green Hat in Sydney from August 2022 to August 2023, spearheading strategic marketing initiatives for global clients, including Nestle and Starbucks, with a focus on account-based marketing, digital performance, and social media campaigns.

He also worked with Dentsu International as Account Director for Merkle B2B APAC from January 2022 to July 2022, managing the Mastercard APAC B2B account and delivering data-driven media, creative, and technology integration for over a hundred clients globally. During September 2021 to January 2022, he served at Dentsu Mcgarrybowen overseeing communication development and client management for American Express across consumer and commercial services.

From 2005 to 2019, Jose was Group Account Director at BPG Group, WPP Group, Dubai, UAE, responsible for strategic marketing planning, digital strategy, and go-to-market execution for major clients.

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