Bajaj Consumer Care Raises Ad Spends By 17% To Rs 168 Crore In FY26
Bajaj Consumer Care increased its advertising and sales promotion expenditure by nearly 17% in FY26, spending...
Marketing
Shakti Tokas Joins IndusInd Bank As AVP – Brand & Communications Marketing
IndusInd Bank has appointed Shakti Tokas as Assistant Vice President – Brand and Communications Marketing. He...
IBM Appoints Tuhina Pandey As VP, Marketing For APAC
IBM has appointed Tuhina Pandey as Vice President, Marketing for Asia Pacific. In her new role,...
Veer Ji Malai Chaap Faces Delhi HC Order Over Videos Featuring Zippy’s Manufacturing Facility
The Delhi High Court has directed restaurant chain Veer Ji Malai Chaap to remove promotional videos...
Brand Building Will Always Matter: Ajay Kakar On Markers Growing Obsession With Performance
You have probably done this without even realising it. You watch a funny Instagram reel from...
Sidharth Shakdher Steps Down As Paytm CMO & Business Head
Sidharth Shakdher has stepped down from his role as Chief Marketing Officer (CMO) and Business Head...
Allied Blenders & Distillers Appoints Ramita Chaudhuri As Marketing Director
Allied Blenders & Distillers has appointed Ramita Chaudhuri as its Marketing Director. In her new role,...
FSSAI Joins The ‘Yes Sir’ Trend With Geni Kamki To Push Food Label Awareness
The Food Safety and Standards Authority of India (FSSAI) has become the latest to tap into...
Don’t Chase Every Wellness Trend, Chase Consistency: The Healthy Binge’s Karan Korke On Honest Health Marketing
The Indian snacking market has undergone a dramatic transformation over the past five years. What was...
Abbott Appoints Shefali Singh As Head Of Marketing
Abbott has appointed Shefali Singh as Head of Marketing. In her new role, she has been...
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