Instamart Appoints Gautam Swaroop As CBO
Instamart has appointed Gautam Swaroop as its Chief Business Officer (CBO). In his new role, he...
Marketing
A Brand Is Built By Product & Experience: Info Edge’s Sumeet Singh On Why Advertising Alone Has Never Been Enough
The marketing industry has never suffered from a shortage of trends. Every few years, a new...
Shivam Puri Joins Cipla As CEO For One India Business
Shivam Puri has been appointed as the Chief Executive Officer for Cipla's One India Business. In...
ITC Drives 30 Million Owned User Journeys Through AI-Led Marketing Stack
ITC is doubling down on artificial intelligence and first-party consumer engagement, with the company revealing that...
Vadilal Drags ITC To Court Over ‘Fantastik’ Trademark Dispute
Ice cream maker Vadilal International has filed a trademark infringement suit against ITC in a commercial...
AbhiBus Renews Mahesh Babu As Brand Ambassador For 10th Consecutive Year
AbhiBus, ixigo's bus business, has renewed its partnership with actor Mahesh Babu as its brand ambassador...
Bvlgari Picks Shahid Kapoor As Friend Of The House For Fragrances, Marks First Male Partnership In India
Bvlgari has appointed Bollywood actor Shahid Kapoor as Friend of the House, marking the luxury Maison's...
Bisleri Joins HSBC Rugby Premier League As Official Hydration Partner In A Three-Year Deal
Bisleri International has signed a three-year partnership with the HSBC Rugby Premier League (RPL), becoming the...
Level SuperMind Becomes Swa:aha As Ranveer Allahbadia & Harshil Karia Expand Wellness Vision
Level SuperMind has rebranded as Swa:aha, marking a strategic evolution from a meditation and mindfulness app...
WPP Expands Google Cloud Alliance To Advance AI-Powered Marketing Solutions
WPP and Google Cloud have expanded their strategic AI partnership with the launch of a frontier...
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