Ajay Gupte Set To Join Dentsu In Senior Leadership Role
Ajay Gupte has been set to join Dentsu in a senior leadership role. He has recently...
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Creativefuel Wins Social Media & Digital Mandate For Priyagold
Creativefuel has secured the social media and digital mandate for Priyagold as part of a year-long...
Beyond the Dashboard: The Cultural Insights Driving Effective Digital Marketing
Beyond the dashboard sits the part of marketing that cannot be neatly plotted in a line...
The Creative Cut: Scribbld’s Kajol Bheda On Building An Agency That Never Sits Still
In an industry where ideas move faster than caffeine kicks in and creativity often sits between...
59% Consumers Stop Buying A Brand After Poor Customer Experience: Havas’s X Index 2025 Report
Havas CX, in partnership with OpinionWay, has released the X Index India 2025, analysing customer experience...
Moltbook Is Not The Story, Attention Is
For over a decade, digital marketing has worshipped at the altar of the click. Clicks meant...
From Health To Entertainment: This Week’s Most Impactful Campaigns
This week’s campaigns have drawn attention through a mix of storytelling, culture, and innovation, showing how...
How Fogg Made ‘Kya Chal Raha Hai’ Impossible To Answer Any Other Way
Some ads sell products. Some sell attitude. And then there are those rare few that quietly...
AI Has Created More Jobs Than It Has Taken: IPLIX’s Jag Chima, As India’s Orange Economy Gains Power
The modern creator economy has often felt like a carnival of chaos, loud, fast, algorithm-charmed and...
ThinkROI Wins RSPL Group Digital Media Mandate For Ghadi Laundry and Detergent Portfolio
ThinkROI has won the digital marketing mandate for RSPL Group’s laundry and detergent portfolio, including Ghadi...
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