Tim Cook To Step Down As Apple CEO, John Ternus To Take Over In September
Apple has announced that Tim Cook will become executive chairman of its board, while John Ternus...
Feature
The New Rules Of Marketing In The Kids Category
The kids’ category has undergone a quiet but significant transformation over the past few years. What...
Omnicom Advertising Asia Appoints Ellie Brocklehurst As Chief Growth & Marketing Officer
Omnicom Advertising Asia has appointed Ellie Brocklehurst as Chief Growth & Marketing Officer for OA Asia,...
Havas Media Network India Appoints Archana Aggarwal As Chief Growth Officer
Havas Media Network India has appointed Archana Aggarwal as Chief Growth Officer as it has continued...
Performance Marketing Wins Quarters, Brand Marketing Wins Decades: Policybazaar’s Sai Narayan
In 2014, selling insurance online wasn’t just difficult, it was counterintuitive. Consumers didn’t search for it,...
Audio Advertising Gains Momentum As India’s Digital Habits Shift
There has always been that one moment in the day when the screen finally fades, during...
When 5 Star Made Ramesh-Suresh Forget Everything, Even Pitaji Ki Patloon
Picture a narrow tailor shop. The soft hum of a sewing machine fills the room. The...
Building Experience Before Consumption: Zoher Kapuswala Decodes Kinder Joy’s ‘Super Mario’ Strategy
Kinder Joy has spent years building one of confectionery's most recognisable names. Super Mario has spent...
Prashant Iyer Joins SNPI As VP & Head Of Marketing For Sony LIV
Prashant Iyer has joined Sony Pictures Networks India as Vice President and Head of Marketing for...
Digital Advertising Hits $780Bn, Makes Up 75% Of Global Ad Spend In 2025: Redseer
Global advertising spend has crossed the $1 trillion mark in 2025, reflecting continued growth ahead of...
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