Omnicom Advertising Asia has appointed Ellie Brocklehurst as Chief Growth & Marketing Officer for OA Asia, as part of a newly formed regional leadership team aimed at accelerating growth and strengthening brand relevance across the region.
Brocklehurst moves into the role from her previous position as Chief Marketing Officer, Asia at TBWA, and will be responsible for driving growth and marketing initiatives across OA Asia’s network.
The broader leadership team, reporting to Sean Donovan, President of OA Asia, brings together senior leaders across key functions. Peter Khoury has been named Chief Creative Officer, Melissa Daniels as Chief Innovation Officer, and Emmanuel Sabbagh as Chief Strategy Officer, each expanding their regional mandates while continuing their roles at TBWA Singapore.
Additionally, Andreas Krasser will take on an expanded role as Chief Client Partner alongside his position as CEO of OA Hong Kong, while S. Subramanyeswar (Subbu) will serve as Chief Knowledge Officer in addition to his role as Chief Strategy Officer of OA India, following Omnicom Group’s acquisition of Interpublic Group.
The newly structured team will work across networks including TBWA, McCann and BBDO, focusing on delivering integrated creative and business solutions for brands across Asia.
“Asia is one of the most complex regions for marketers, but the opportunity here is immense,” said Sean Donovan, President of OA Asia. “We’ve built a team that simplifies the landscape, combining top talent with an Asia first, future focused mindset, and unprecedented access to resources. It’s a plug and play model that responds to client needs, working in close collaboration with agencies and markets across the region. More than expertise, it’s about giving clients the perspective, ambition and access to think beyond the next campaign.”
