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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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Bisleri International Elevates Somit Singh To Category Lead- Carbonated Soft Drinks

Bisleri International has elevated Somit Singh to Category Lead for Carbonated Soft Drinks (CSD). Prior to this role, he was the Head of Trade Marketing for India at the company.

MM Desk by MM Desk
January 6, 2025
in Marketing, People Spotting
A A
Bisleri International Elevates Somit Singh To Category Lead- Carbonated Soft Drinks

Bisleri International has elevated Somit Singh to Category Lead- Carbonated Soft Drinks (CSD). Previously, he was serving as Head of Trade Marketing, India, at the company.

He announced the same on LinkedIn.

Singh has been associated with Bisleri International for over two years. He joined the company as Brand Manager, from November 2022 to July 2023. Later, in July 2023, he was elevated to Business Lead, UAE. In July 2023, he was promoted to the role of Head of Trade Marketing, India.

Before that, he worked with Unilever for over six years. He joined the company in May 2016 as Brand Building and Development- Magnum Ice Cream. In May 2019, he was elevated to Global Assistant Brand Manager- Nutrition and Naturals and in February 2020, Singh took over as Assistant Brand Manager- Knorr at Unilever.

Between June 2013 to February 2016, Singh was associated with CNN-IBN in two different roles- Marketing Executive and Assistant Manager Marketing and Branded Content.

From November 2011 to June 2013, Singh worked as Executive Marketing Services at NDTV Good Times (now known as Goodtimes).

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