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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

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Amul’s Video On MS Dhoni’s B’day Captures His Spectacular Cricket Journey

Shubham Sachdeva by Shubham Sachdeva
July 7, 2019
in Advertising
A A

The whole India celebrated MS Dhoni’s 38th birthday with some really heartwarming wishes. His contribution to Indian cricket is incomparable as he has won all the three major ICC trophies namely- ICC World Cup 2011, ICC Champions Trophy 2013 and ICC World T20 2007.

Known for its creative ads on the trending topics Amul came up with a video showing all the main moments of Dhoni’s career through Amul ads. The video ad starts with a doodle saying “Oh Captain Mahi Captain” and “Well Dhon MSD”. We can call this as a special gift from Amul to Dhoni as it captures the complete essence of MS Dhoni’s qualities.

The video ends with a doodle, hinting to rumors of Dhoni’s retirement from the game after World Cup 2019. The caption says: “Dhon’t write him off” and “Always in forms”. Here are the ads used in this video:

Here’s the complete video:

#Amul wishes #HappyBirthdayDhoni#HappyBirthdayMSD#MSDhoni#MSD38 pic.twitter.com/oTi8nqwp1L

— Amul.coop (@Amul_Coop) July 7, 2019

Here’s how fans praised the video:

1.

Without the unique #Amul wish , birthday of @msdhoni was incomplete. #HappyBirthdayMSDhoni #MSD38 #MSDhoni

— Rinju Chandel (@r_rinju) July 7, 2019

2.

https://twitter.com/_Manishaa_/status/1147851727942504448

3.

AMULya yogdaan by #MSDhoni #HappyBirthdayDhoni #HappyBirthdayMSD

— Sanjay Sharma (@sanjaysharmaji) July 7, 2019


4.

Wonderful Memories 💕

— Chandu🇮🇳 (@chanduallala) July 7, 2019

Meanwhile, Virat Kohli also wished MS on saying once again that he shall be his Captain always.

Happy birthday mahi bhai @msdhoni. Very few people understand the meaning of trust and respect and I'm glad to have had the friendship I have with you for so many years. You've been a big brother to all of us and as I said before, you will always be my captain 🙂 pic.twitter.com/Wxsf5fvH2m

— Virat Kohli (@imVkohli) July 7, 2019

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