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Abbys 2024: Leo Burnett India Named Mobile Specialist Agency Of The Year

Announced on Day 2 of the Goafest at The Abby Awards 2024 Powered by One Show were the winners of Mobile Abby Category. Leading the tally with 3 metals- 1 Gold, 1 Silver and 1 Bronze metals was Leo Burnett India. It was also named the Mobile Specialist Agency of The Year.

| Published on May 31, 2024

On Day 2 of the Goafest 2024 at The Abby Awards 2024 powered by One Show, Leo Burnett India was awarded the title of Mobile Specialist Agency Of The Year.

It secured 1 Gold, 1 Silver and 1 Bronze leading up to a total of 3 metals at the awards gala.

Abbys 2024: Leo Burnett India Named Mobile Specialist Agency Of The Year

Following Leo Burnett India at the second spot was FCB Group India with 2 metals- 1 Silver and 1 Bronze.

Here is a breakup of all the metal winners of the Mobile Abby Category in The Abby Awards 2024 powered by One Show:

Organization Grand Prix Gold Silver Bronze Merit Total Metals Total Points
Leo Burnett India               –         1        1           1       –                3              18
 redBus               –       –        1           1       –                2              10
Flipkart               –         1       –         –       –                1                8
Hardcastle Restaurants Pvt. Ltd.               –         1       –         –       –                1                8
Schbang               –       –       –           2       –                2                8
FCB GROUP INDIA               –       –        1         –       –                1                6
tgthr               –       –        1         –       –                1                6
Viacom18 Media Pvt. Ltd.               –       –        1         –       –                1                6
Bombay Design Centre Private Limited               –       –       –           1       –                1                4
Brown Button Private Limited               –       –       –           1       –                1                4
Eleve Media & Daily Digital               –       –       –           1       –                1                4
Imagine Marketing India Pvt Ltd               –       –       –           1       –                1                4
Laqshya Media Limited               –       –       –         –         1               –                1
Nash8               –       –       –         –         1               –                1
Grand Total               –         3        5           8         2              16              88


Read the table below to find out who won the Gold, Silver and Bronze metals in the Mobile Abbys and for which campaign:

Category Sub Category Title Brand Winner Metal
MOBILE 10A: MOBILE – Mobile /Tablet Site Traveler’s Map of India by MakeMyTrip MakeMyTrip Eleve Media & Daily Digital Bronze
MOBILE 10A: MOBILE – Mobile /Tablet Site Right the Song – Women’s Day  Mobile Site boAt Imagine Marketing India Pvt Ltd Bronze
MOBILE 10B: MOBILE – Mobile/Tablet Apps EatQual Colours McDonald’s India (S&W) HARDCASTLE RESTAURANTS PVT. LTD. Gold
MOBILE 10B: MOBILE – Mobile/Tablet Apps Harpic Loocator #BeFreeToPee Harpic India tgthr Silver
MOBILE 10B: MOBILE – Mobile/Tablet Apps Route To 47  Re-mapping India’s history redBus India Pvt. Ltd.  redBus Silver
MOBILE 10C: MOBILE – Mobile Technology The Smart Farm Lay’s Leo Burnett India Gold
MOBILE 10C: MOBILE – Mobile Technology Gatorade Turf Finder powered by Google Maps Gatorade Leo Burnett India Silver
MOBILE 10C: MOBILE – Mobile Technology Route To 47  Re-mapping India’s history redBus India Pvt. Ltd.  redBus Bronze
MOBILE 10C: MOBILE – Mobile Technology Big Billion Days: World Cup Edition Flipkart Leo Burnett India Bronze
MOBILE 10C: MOBILE – Mobile Technology Explore Ancient Tamil Culture in Keeladi in AR Department of Archeology, Tamil Nadu Brown Button Private Limited Bronze
MOBILE 10C: MOBILE – Mobile Technology India’s Largest AR Graffiti IIT Bombay Mood Indigo Laqshya Media Limited Merit
MOBILE 10D: MOBILE – Mobile Games 50-50 4th Umpire Britannia Schbang Bronze
MOBILE 10D: MOBILE – Mobile Games Camel Wonderland Camel Bombay Design Centre Private Limited Bronze
MOBILE 10E: MOBILE – Mobile Messaging Blame It On Flipkart Flipkart Flipkart Gold
MOBILE 10F: MOBILE – Mobile video Happier Twogether Comedy Central Viacom18 Media Pvt. Ltd. Silver
MOBILE 10F: MOBILE – Mobile video Sounds of Budget DBS Bank India FCB GROUP INDIA Silver
MOBILE 10F: MOBILE – Mobile video The Sticky Reels by Fevicol – A Humorous Showcase Fevicol Schbang Bronze
MOBILE 10F: MOBILE – Mobile video Forex at your doorstep MakeMyTrip Nash8 Merit

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