Children are endowed with an incredible capacity for boundless imagination. Whether it's building intricate castles with building - bricks, embarking on epic adventures in the backyard, or inventing imaginary friends and worlds, play serves as the canvas upon which their wildest dreams take form. Together, The LEGO group and Amazon.in are all set to make the joy of LEGO® Sets and imaginative play easily accessible to builders and fans of all ages, creating endless opportunities for creativity, fun, and boundless possibilities by bringing back the LEGO Brand Days 2.0 after its very successful stint. LEGO® Brand Days 2.0, a special event designed to celebrate the magic of LEGO® Bricks, with Amazon.in from September 15th to 24th. During LEGO® Brand Days 2.0, - new launches will be unveiled. Among these launches, global bestsellers will be making their debut in the Indian market. Some of these highly anticipated sets include <strong>Lord of the Rings Rivendell, BTS Dynamite, The Office Set, Disney 100 Specials, PEUGEOT Le Mans, and the NASA MARS Perseverance Rover</strong>. [video width="1080" height="1350" mp4="https://www.marketingmind.in/wp-content/uploads/2022/09/Lego-LBD-Video-Set-01_4X5.mp4"][/video] “We are thrilled to partner with the LEGO® Group for LEGO® Brand Days 2.0 on Amazon.in. This collaboration is a testament to our commitment to offering customers access to top-quality and innovative products. The LEGO® Group is synonymous with creativity and play, and we are excited to bring a world of imaginative building experiences to our customers across India. With this event, we aim to provide a unique platform for LEGO® ® Bricks enthusiasts to explore a diverse range of sets and themes, including the debut of international bestsellers, right here on Amazon.in. We look forward to celebrating the joy of building together with LEGO® Fans of all ages.”- <strong>Bhavana Mandon, Marketing Director for LEGO® India.</strong> <img src="https://www.marketingmind.in/wp-content/uploads/2022/09/PSX_20230918_174504-448x700.jpg" alt="" width="448" height="700" class="aligncenter size-large wp-image-84563" /> Furthermore, the LEGO Group has expanded its partnership with Tweak India to introduce an engaging video series focusing on the theme of "Learning Through Play." This series features valuable insights from <strong>Sameera Reddy, a respected Parent Influencer</strong>, who shares perspectives on skill development, fostering stronger parent-child bonds, adopting gender-neutral parenting approaches, balancing screen time and playtime, among other topics. Additionally, <strong>Sibi, the Head of Curriculum & Content Development at Kangaroo Kids</strong>, delves into the crucial connection between play and the school curriculum, emphasizing the significance of learning through play, independent skill development, and the importance of parents understanding the role of play in education. To access this enlightening video series and seize the opportunity to WIN A RARE LEGO® SET, visit the <a href="https://www.youtube.com/c/TweakIndia">@TWEAKINDIA</a> YouTube page.
