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    contextual marketing, Manu Sankar Das, MediBuddy, data-driven insights, consumer privacy, emotional relevance, platform-specific strategies, location-based marketing, timing in marketing The Art Of Contextuality In Marketing

    The Art Of Contextuality In Marketing

    How AI Is Transforming The Creation, Planning & Measurement Of Advertising In India

    How AI Is Transforming The Creation, Planning & Measurement Of Advertising In India

    child engagement, healthy rewards, gamified learning, parental expectations, responsible marketing From Sugar To Substance: Rethinking Child-Centric Marketing For A Healthier Generation Gamified learning, healthy rewards, responsible marketing, parental expectations, holistic development, digital etiquette, Race to Space, Kennedy Space Center, user-generated creativity, sustainability campaign

    From Sugar To Substance: Rethinking Child-Centric Marketing For A Healthier Generation

    Marketing To The Young & The Restless: Cracking The Code Of Gen Z Engagement In India

    Marketing To The Young & The Restless: Cracking The Code Of Gen Z Engagement In India

    Not A Sprint But A Marathon How Short-Form & Long-Form Content Complement Each Other

    Not A Sprint But A Marathon How Short-Form & Long-Form Content Complement Each Other

    Marketing In A World Of Tariffs & Slowdowns: How Brands Can Stay Resilient

    Marketing In A World Of Tariffs & Slowdowns: How Brands Can Stay Resilient

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Tata Motors Commercial Vehicles Makes Every School Commute Smooth With ‘Har Din Happy’ Campaign

MM Desk by MM Desk
June 10, 2025
in Campaigns, Partner
A A
Tata Motors Commercial Vehicles Makes Every School Commute Smooth With ‘Har Din Happy’ Campaign

Tata Motors Commercial Vehicles has established a strong presence in the Indian market, with safety and trust at its core. The brand’s iconic school buses, under the CityRide Skool range, are designed to ensure maximum protection for children.

Their latest campaign celebrates 29 standout features that make these buses the safest choice for school transportation. From anti-skid flooring to seat belts, fire alarms, emergency exits, and grip rails, Tata Motors goes beyond standard compliance to exceed safety benchmarks. These features, paired with a state-of-the-art bus body design by ACGL, offer unmatched peace of mind to parents and school authorities alike.

A Wide Range of Vehicles

Whether it’s transporting goods, ferrying passengers, or intercity travel, vans like the Tata Magic Express and Tata Winger are built for performance and comfort. With advanced infotainment systems, eco-friendly powertrains, and telematics-based tracking, these vehicles are engineered to meet modern mobility needs while staying cost-efficient for both businesses and individuals.

Comfort on Every Route

Tata Motors understands that every commute counts. That’s why features like comfortable seating, climate control, and spacious interiors come standard in their buses and vans. From busy cities to remote regions, these vehicles ensure passengers travel in comfort, safety, and style.

About the Campaign

With ‘Har Din Happy’, Tata Motors Commercial Vehicles reinforces its identity as more than just a vehicle manufacturer—it’s a people-first brand. By blending technology, comfort, and care, Tata ensures every journey, especially for children, is not just safe but joyful. The campaign reflects a legacy built on trust and a future powered by responsibility.

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