For Women’s Day, brands honor women’s tenacity and unbreakable spirit by honoring their capacity to overcome challenges and break stereotypes.
There is no denying that during the past ten years, progress has been achieved in terms of the representation of women and overall prospects in the workplace, but considerable obstacles and disparities still exist.
A recurring topic in International Women’s Day campaigns is the need for women to be recognized in stereotypically male-dominated fields.
In honour of International Women’s Day, Marketing Mind examines some of the most beautiful brand initiatives that seek to eliminate gender discrimination.
Kalyan Jewellers
Noise
Paree
Dalmia Bharat
Prega News
Senco Gold and Diamonds
SBI General Insurance
Kotex India
Green Soul
Spice Money
SUGAR Cosmetics
DS Group India
IDFC Mutual Fund
Cartoon Network India
Goibibo
Nilon’s
Starbucks India
Jindal Stainless
Axis Mutual Fund
Mahindra Group
Novartis
Ceipal
redRail by redBus
Himalaya Hair Care
Housing.com
boAt
Is your favourite campaign for International Women’s Day 2023 featured on this list? Tell us in the comments section below.