Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    6 Trends That Will Shape Marketing In 2026

    6 Trends That Will Shape Marketing In 2026

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    6 Trends That Will Shape Marketing In 2026

    6 Trends That Will Shape Marketing In 2026

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    How Data-Driven Insights, Automation, & Generative AI Are Empowering Marketing Leaders

    unBoxed 2025: Simplifying Advertising Through Innovation

    unBoxed 2025: Simplifying Advertising Through Innovation

    From Impressions To Impact: Redefining ROI In The Digital First Era

    From Impressions To Impact: Redefining ROI In The Digital First Era

    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

No Result
View All Result
Marketing Mind
No Result
View All Result
Home Campaigns

Influencer Marketing 101: Why MakeMyTrip’s #MyIndia Campaign Is Probably The Best Influencer Marketing Campaign Of 2021

Shubham Sachdeva by Shubham Sachdeva
March 27, 2021
in Campaigns, Marketing
A A

It’s understandable – we get it. It’s been some time since you stepped out and took a break; and the mind, body, soul are all itching for a getaway. If lengthy hours of boring work are getting to you, then this video might just be the break you need right now.

 

View this post on Instagram

 

A post shared by MakeMyTrip (@makemytrip)

And looking at this Unseen India film – it has brought into play such a mix of emotions and a sense of pride for our nation. We watched this film once more just to feel the goosebumps again whilst enjoying the gentle poetry in Vijay Raaz’s voice.

The hidden gems shown in the #MyIndia Unseen India travel film are not only less crowded in comparison to other tourist destinations in India, but are also a perfect getaway from busy city life.

MakeMyTrip has been urging everyone to go beyond the ordinary with its #MyIndia campaign, and explore the beauty of our country with a different lens. As a part of the campaign, MakeMyTrip collaborated with 22 Indian travel Instagrammers to encourage everyone to travel and rediscover these unseen, pristine places of India, which are still unknown to so many of us.

 

View this post on Instagram

 

A post shared by MakeMyTrip (@makemytrip)

What the campaign was all about

As a part of MakeMyTrip’s #MyIndia campaign, travel Instagrammers went to 19 states and 3 union territories, covering some of the most beautiful unseen places. These Instagrammers, through reels, videos, and images, showed us that there are multiple places here in India, which are still waiting to be explored by us. Along with sharing glimpses of their travel journeys, these influencers also encouraged us to post a picture of a hidden gem we visited as a part of the #MyIndia contest, the winners of which would get a chance to be MakeMyTrip’s travel ambassador!

 

View this post on Instagram

 

A post shared by MakeMyTrip (@makemytrip)

Places your favourite creators visited

Let’s have a look at some of the places covered by our favourite people of the internet – starting from Kritika Khurana (@thatbohogirl) who had gone to Leh-Ladakh.

 

View this post on Instagram

 

A post shared by MakeMyTrip (@makemytrip)

Next up in our list of favourites, we have a dreamy stay vacation in Meghalaya explored by Mohnish.

 

View this post on Instagram

 

A post shared by MakeMyTrip (@makemytrip)

Now from the East, let’s head over to the South where culture, traditions, and art come together in a perfect blend!

 

View this post on Instagram

 

A post shared by MakeMyTrip (@makemytrip)

How to plan a trip like this for yourself

To get access to more such posts, head over to MakeMyTrip’s Instagram posts, Guides or to trip ideas section of the MakeMyTrip app, to see all the places your favorite creators covered during this amazing campaign! And to get your hands on the best hotel locations, trip ideas, cab bookings and easy access to flights, you can head over to the MakeMyTrip app!

Our bags are packed and we’re all set to explore all these hidden gems! What about you?

Related Posts

Google Expands AI’s Role In Retail Commerce With Agent-Based Shopping Model
Marketing

Google Expands AI’s Role In Retail Commerce With Agent-Based Shopping Model

by MM Desk
January 13, 2026

Google has unveiled a new approach to digital commerce built around artificial intelligence, signalling a shift from traditional search-led shopping...

PepsiCo Appoints Nishant Gupta As VP Chief Strategy, Transformation & Deployment, India & South Asia
Marketing

PepsiCo Appoints Nishant Gupta As VP Chief Strategy, Transformation & Deployment, India & South Asia

by MM Desk
January 12, 2026

Nishant Gupta has joined PepsiCo as Vice President, Chief Strategy, Transformation & Deployment for India & South Asia. He will...

Latest

Dhols, Delights & Digital Feeds: Brands Celebrate Lohri With Style & Quirk

Dhols, Delights & Digital Feeds: Brands Celebrate Lohri With Style & Quirk

January 13, 2026
Akila Jayaraman Joins Amazon Ads India LCS Team As Head Agency Partnerships

Akila Jayaraman Joins Amazon Ads India LCS Team As Head Agency Partnerships

January 13, 2026
NBSL Partners Canara Bank To Enable UPI Payments On ai1Pe App

NBSL Partners Canara Bank To Enable UPI Payments On ai1Pe App

January 13, 2026
No More 10-Minute Delivery: Centre steps In, Asks Blinkit, Zepto & Swiggy To Drop Time Limits

No More 10-Minute Delivery: Centre Steps In, Asks Blinkit, Zepto & Swiggy To Drop Time Limits

January 13, 2026
Red FM’s Nisha Narayanan Explains How India’s Radio Industry Is Reinventing Itself For 2026

Red FM’s Nisha Narayanan Explains How India’s Radio Industry Is Reinventing Itself For 2026

January 13, 2026
This Fortnight In Social Media: WhatsApp, YouTube, X & Threads Roll Out Key Updates

This Fortnight In Social Media: WhatsApp, YouTube, X & Threads Roll Out Key Updates

January 13, 2026
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2026 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.