Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

No Result
View All Result
Marketing Mind
No Result
View All Result
Home Business

Google Moves Supreme Court Against NCLAT Ruling On Play Store Antitrust Case

Google challenges ruling that upheld parts of antitrust case and ₹216.69 crore penalty over Play Store billing policies.

MM Desk by MM Desk
July 25, 2025
in Business
A A
Google Moves Supreme Court Against NCLAT Ruling On Play Store Antitrust Case

Google has approached the Supreme Court challenging the National Company Law Appellate Tribunal’s (NCLAT) March 2025 decision that partially upheld the Competition Commission of India’s (CCI) antitrust findings related to the company’s Play Store billing practices.

“We have filed an appeal against NCLAT’s recent decision concerning the CCI’s order. We remain committed to supporting the growth of the Indian app ecosystem for both developers and users,” a Google spokesperson said, as per media reports.

The case began in November 2020 when the CCI launched a probe into Google’s Play Store policies following complaints from app developers. The issue centered around Google’s mandatory billing system for paid apps and in-app purchases, which required developers to use Google’s payment gateway and pay a commission of 15–30%.

In October 2022, the CCI found Google guilty of abusing its dominant position in the Android ecosystem. It imposed a penalty of ₹936.44 crore and directed the company to make several changes, including allowing alternate billing systems and ending discriminatory practices.

In its March 2025 ruling, the NCLAT upheld key parts of the CCI’s findings. It concluded that Google had imposed unfair and discriminatory conditions on developers by mandating the use of the Google Play Billing System (GPBS). The tribunal also agreed with the CCI’s view that Google leveraged its dominance in the Android and Play Store ecosystems to promote its own payments app, Google Pay, over rival UPI-based digital payment apps.

The tribunal further upheld CCI’s directions requiring Google to allow developers to use third-party billing or payment processing services. Google was also directed not to restrict developers from communicating with users or directing them outside the Play Store to promote their apps. Additionally, it was asked not to discriminate against other UPI apps in favour of its own or limit users from accessing features within third-party apps.

However, the NCLAT revised the financial penalty. It noted that the CCI had wrongly applied the fine to Google’s global revenue and recalibrated it based on Play Store-specific revenues in India, reducing the fine to ₹216.69 crore.

Google’s appeal against the NCLAT ruling and the original CCI order has been filed in the Supreme Court and is expected to be listed for hearing soon.

Related Posts

New Street Technologies Elevates Shrish Anand Lal As Executive Director
Business

New Street Technologies Elevates Shrish Anand Lal As Executive Director

by MM Desk
June 10, 2026

New Street Technologies, the company behind enterprise AI platform MiFiX.ai, has elevated Shrish Anand Lal to its Board as Executive...

Rajiv Bajaj To Step Down As Non-Executive Director At Bajaj Finserv
Business

Rajiv Bajaj To Step Down As Non-Executive Director At Bajaj Finserv

by MM Desk
June 10, 2026

Rajiv Bajaj will cease to be a non-executive director on the board of Bajaj Finserv after choosing not to seek...

Latest

District By Zomato Launches Splitpay Campaign To Simplify Group Dining Bill Settlements

District By Zomato Launches Splitpay Campaign To Simplify Group Dining Bill Settlements

June 11, 2026
Bunjy Digital Appoints Shilpa Viswanath As CEO

Bunjy Digital Appoints Shilpa Viswanath As CEO

June 11, 2026
Nagarjun S Joins Truzon Solar As Head - Brand & Marketing

Nagarjun S Joins Truzon Solar As Head – Brand & Marketing

June 11, 2026
Manjunath Desai Resigns As Britannia Industries VP Consumer Insight, Media & Competitive Intelligence

Manjunath Desai Resigns As Britannia Industries VP Consumer Insight, Media & Competitive Intelligence

June 11, 2026
Lionel Messi Partners With OpenAI To Encourage Fan Creativity Through ChatGPT

Lionel Messi Partners With OpenAI To Encourage Fan Creativity Through ChatGPT

June 11, 2026
Ahmed Rahimtoola, Ishwindar Singh, Kiran Ramamurthy, Grey 82.5, Imperial Blue, Tilaknagar Industries, Pernod Ricard India Grey 82.5 Wins Imperial Blue Creative Mandate

Grey 82.5 Wins Imperial Blue Creative Mandate

June 11, 2026
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2026 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.