Brands That Get Ahead Will Treat AI As A Paradigm Shift Rather Than A Production Tool: NP Digital’s Rubeena Singh
As artificial intelligence steadily moves from being a back-end enabler to a front-end decision-maker, the very...
Marketing
Cars24 Co-Founder Gajendra Jangid Steps Down As CMO Amid IPO Preparations
Cars24 is witnessing a fresh wave of leadership exits, with co-founder Gajendra Jangid stepping down from...
Affle Appoints Nikhil Kumar As Chief Growth & Marketing Officer
Affle, a global technology company driving AI-powered consumer intelligence and mobile advertising solutions, has appointed Nikhil...
Deepanjan Roy Returns To Tata Motors As SGM – Marketing, Consumer Experience & Group Sales Synergy
Deepanjan Roy has joined Tata Motors as Senior General Manager – Marketing, Customer Experience and Group...
Union Minister Piyush Goyal Calls On Sportspersons To Be Cautious While Endorsing Products
Union Minister Piyush Goyal has urged sportspersons to exercise caution when endorsing products, cautioning that misleading...
Delhi HC Bars Shark Tank-Famed Bacca Bucci From Selling Shoes Imitating Skechers Designs
The Delhi High Court has directed an inspection of Shark Tank-featured footwear brand Bacca Bucci following...
Sridhar Solur Joins Lasko Products As CEO
Sridhar Solur has joined Lasko Products as CEO. In his new role, he will focus on...
Lacoste Unveils New Visual Identity, Reworks Typography & Iconic Crocodile
Lacoste has unveiled a new visual identity, focusing on typography, archival elements, and updated brand codes....
Brand Building Itself Is Performance Marketing: Continental Coffee’s Raja Chakraborty
Every scroll, every tap, every “Add to Cart” feels like a small win. We live in...
Mirinda Refreshes Brand Identity Globally
Mirinda has unveiled its new global platform ‘Smile Please’ alongside a refreshed brand visual identity. The...
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