Kwality Wall’s Dairy Shift Exposes A Growing FMCG Blind Spot In India
For decades, Indian consumers have been sold a comforting story. India is a price-sensitive market. India is different. India needs...
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Why Zepto Wants To Own Every Consumer Moment, Not Just Every Grocery Order — Chandan Mendiratta Explains
In a market where quick commerce brands are racing to own attention spans as aggressively as delivery timelines, Zepto is...
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The Biggest Mistake Marketers Make Is Assuming Consumers Wake Up Thinking About Brands: Nikhil Sharma
In an era where consumer attention spans are shrinking by the scroll and premiumisation has become the default language of...
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ABBYs 2026: Zee Entertainment Enterprises Bags Broadcaster Of The Year Title
As Goafest 2026 continued at Taj Cidade de Goa Horizon on Thursday, Day 2 of The ABBY Awards 2026 powered...
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ABBYs 2026: The Coca-Cola Company Takes Home Client Of The Year Honour
The opening day of The ABBY Awards 2026 powered by The One Show at the Goafest saw winners announced across...
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ABBYs 2026: Jagran Prakashan Secures Publisher Of The Year Title
As Goafest 2026 got underway at Taj Cidade de Goa Horizon on Wednesday, Day 1 witnessed strong participation from across...
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ABBYs 2026: EssenceMediacom Bags Media Agency Of The Year Title; WPP Media Becomes Network Agency Of The Year
As Goafest 2026 commenced today at Taj Cidade De Goa Horizon, Day 1 concluded with strong participation from across the...
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Wider Recognition For Clients & Independent Agencies Reinforces ABBYs As An Open Industry Platform: Awards Committee
Now in its 57th year, The ABBY Awards are attempting to balance legacy with reinvention as the advertising and media...
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Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh
In a world where leadership is often measured by titles, targets, and timelines, the real test of impact lies in...
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Strong Client Participation At Goafest 2026 Expected To Stand Out Even Versus Cannes Lions & Spikes Asia: Srinivasan K Swamy
The 19th edition of Goafest - South Asia’s premier advertising and marketing festival - scheduled to take place from May...
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