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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

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    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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After Twitter Bans Kangana Ranaut, Koo App Founders Welcome Her

Shubham Sachdeva by Shubham Sachdeva
May 6, 2021
in Digital Media, What’s Buzzing
A A

Brand wars are not new to us. If you are following us regularly you must have read articles about the world’s most interesting brand wars. Earlier it was seen that international brands were more active when it came to taking a dig at the competitor but these days we are seeing Indian brands actively participating in such strategies.

We all know the buzz created by Twitter’s decision to ban Kangana Ranaut’s account recently. Seeing this as an opportunity, homegrown app Koo founders are welcoming Kangana on their platform and making her feel like home.

Sharing Kanagana’s first post at Koo app, co-founder Aprameya Radhakrishna wrote “This was @kanganarofficial ‘s first koo. She‘s right in saying Koo is like her home while everything else is rented 🙂”

The other co-founder Mayank Bidwatka feels that Kangana can share her opinions on the site ‘with pride’. “Kangana Jee, this is your home, you can voice your opinions to everyone here with pride,” he wrote on Koo.

We are waiting for how Kangana or Twitter responds to this. What are your thoughts on this whole controversy? Share your opinions in the comments section.

 

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