After achieving success in the acting career, it is often seen that celebrities tend to take interest in endorsing brands. In the modern era, this interest is not limited to advertising as many actors have invested in brands directly or indirectly. Coming to investing in brands, the Fashion and Lifestyle industries are the ones which attract a major chunk of celebrities. This is because fans rely a lot on them for their lifestyle choices.
South superstar Yash who got fame with Mr. and Mrs. Ramachari, Kirataka, Googly and K.G.F: Chapter 1 is all set to launch a men’s lifestyle brand- VILLAIN which is dedicated to contemporary style, intelligent living and value. As a goodwill gesture, the actor will be giving away products autographed by him to a lucky 100 shoppers.
The best thing about Villain is that Yash has partnered with experts including the founders of Beardo- Ashutosh Valani and Priyank Shah. Having such experienced names certainly makes the brand more trustable for customers.
The aim of Villain is to simplify men’s shopping by providing a one-stop solution with quality products. Keeping in mind the huge fan following of Yash, Villain gives a new reason for men to be happy as it can make online shopping way more interesting and exciting.
Getting to curious to know more, you can follow the Instagram handle of Villain