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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

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Triptii Dimri Becomes The New Face Of One GOA By The House Of Abhinandan Lodha

The House of Abhinandan Lodha (HoABL), has launched a project called One GOA in Goa. It's an expansive 130+ acre area with 5-star luxury plots, located in Bicholim. They have also brought in Bollywood actress Triptii Dimri to be the face for One GOA. HoABL has kickstarted a 360-degree campaign with OOH, Print and Digital legs across the country with Dimri as the face.

MM Desk by MM Desk
May 9, 2024
in Marketing
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Triptii Dimri Becomes The New Face Of One GOA By The House Of Abhinandan Lodha

The House of Abhinandan Lodha (HoABL) has launched a project in Goa called One GOA, an expansive 130+ acre, 5-star luxury plotted development nestled in Bicholim, and roped in Bollywood actress Triptii Dimri to be the new face of One GOA.

HoABL has kickstarted a 360-degree campaign with OOH, Print and Digital legs across the country with Dimri as the face.

The brand said that this exclusive project redefines opulence, boasting a host of amenities designed to offer an unmatched experience. At its centrepiece lies a 5-star hotel, housing 50 to 100 opulent rooms, integrated with a 40,000 square feet clubhouse.

Another feature of this development is the partnership with Enzyme, an architectural firm known for its expertise in crafting luxurious spaces. Together, they have conceived a 3-tiered clubhouse.

Samujjwal Ghosh, CEO of The House of Abhinandan Lodha, stated, “Our commitment to redefining the real estate landscape is evident in every facet of One GOA. From the magnificent clubhouse amidst lush greenery to the internationally acclaimed discotheque and tantalising multi-cuisine restaurant, every aspect has been meticulously crafted to offer an unparalleled experience. Furthermore, with upcoming infrastructural developments, the region is poised for exponential growth, with MOPA airport geared to fulfil 3.3 crore passengers travelling inbound annually. A great situation for Goa – with a projected GDP of Rs 1.08 lac crores by 2025.”

“The House of Abhinandan Lodha’s mission to offer land in the most strategic locations and offer its patrons a richer life underscores the organisation’s commitment to catalysing growth and prosperity. This large luxury development in Goa redefines luxury consumption. With a diverse portfolio of investment opportunities across strategic locations in India, this is a journey towards redefining luxury living and investment,” he added.

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