In this day & age, where discounts are no longer a predominant consideration factor of purchase, brands struggle to find a fresh narrative to get customers to understand their benefits. Superfoods brand Rostaa, has come up with a new ad that will take you back to your childhood days. Their use of scenarios that take you back to your childhood drives the point of our lifestyle versus the one our parents tried to inculcate within us.
The ad starts with a father & his son practising yoga, where the son falls asleep. The ad then goes on to show some daily habits like going to bed early and having healthy food that have been instilled into us by our parents. On the contrary, the newer generation only make resolutions which are never converted into actions. An interesting scenario of habit vs resolution has been showcased in this ad. It ends by giving a message to not only bring back the good old habits back but also turn them into a lifelong reality. You can watch the complete ad below:
Being a brand that focuses on providing healthy food, Rostaa has delivered its message perfectly. Eating food that has good nutritional value, should be a habit instead of a resolution.
Rostaa is one of the largest superfoods brands in India. It sells a variety of products like nuts, berries, dates and many more superfoods. The company aims at providing quality products that are gluten-free and do not contain any artificial supplements.
Rostaa products are available on their website www.rostaa.com and on many popular e-commerce platforms namely: Flipkart, Amazon, Swiggy, Paytm, and Big basket.
Sponsored by Rostaa
