When it comes to going viral with witty content on social media, Durex India is one such account that acts as an inspiration for many Digital marketers. Durex knows when and how to make the most of trending happenings, specially the weddings of popular couples in the country. Talking about the popular couples, how can we not talk about the upcoming wedding of Bollywood celebrites Vicky Kaushal and Katrina Kaif.
The couple has been creating buzz on the internet for all the reasons and now Durex has come up with a witty post ahead of their special day. The condom brand took the wedding invitation concept and wrote ” You have got to be kidding, if we are not invited.” Funny and to the point, isn’t it?
You can see the post below:
This is not the very first time that Durex India has posted something interesting during celebrity weddings. Previously, the brand did something similar when Anushka Sharma and Virat Kohli got married in 2017.
Finally, Virat Kohli bowled his maiden over. #VirushkaKiShadi pic.twitter.com/skZWdcn20y
— Durex India (@DurexIndia) December 12, 2017
Also, when Deepika Padukone and Ranveer Singh tied the knot in 2018, their congratulatory post went viral.
We've got you covered. 😉 #DeepVeer #DeepVeerKiShaadi pic.twitter.com/eRL4MnSEXC
— Durex India (@DurexIndia) November 14, 2018
What are some marketing lessons you have learned from Durex India? Share them in the comments section.
