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    Why Brands Need To Optimise For AI Discovery, Not Just Search

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    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

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Shubman Gill Joins Oakley As Brand Ambassador

Oakley has named Indian cricketer Shubman Gill as its newest brand ambassador and the face of its “Artifacts from the Future” campaign in India. With this association, Gill becomes part of Team Oakley, joining a distinguished lineup of world-class athletes in the Oakley-verse.

MM Desk by MM Desk
May 27, 2025
in Advertising
A A
Shubman Gill Joins Oakley As Brand Ambassador Shubman Gill, Oakley, Brand Ambassador, Artifacts from the Future, Team Oakley, Indian Cricketer, Sahil Jandial, Innovation, Performance, Oakley-verse

Oakley has announced Indian cricketer Shubman Gill as its next brand ambassador and face of the “Artifacts from the future” campaign in India.

Gill is a game-changer, redefining excellence in every sphere. Known for his leadership and impact on Indian cricket, his unique style aligns perfectly with Oakley’s bold, innovative spirit. Together, they fuse sport and culture, inspiring a new generation to embrace their true selves and push beyond limits, as per the brand.

As part of Team Oakley, Gill is joining an elite roster of world-class athletes in the Oakley-verse, alongside stars like Kylian Mbappe, Damian Lillard, Patrick Mahomes II:  incredible forces in culture and sport, who are breaking new ground on their own terms.

Marking a progression from the past and writing a new chapter towards the future, Gill’s unique vision aligns with Oakley’s ethos of innovation and of blending performance with style.

Expressing his enthusiasm for the partnership, Gill shared, “I’m very excited to join Oakley, a brand that stands for performance, progression and passion – values that resonate strongly with mine. Oakley has been an integral part of my cricketing journey every time I took to the field. The innovative lens and frame technologies in every Oakley help enhance performance, and I love how unapologetically stylish they are!”

On this association, Sahil Jandial, Senior Brand Business Manager at Oakley, said, — “Oakley is firmly rooted in sports, and is one with the culture and community of athletes pushing the boundaries of performance. Shubman, with his relentless pursuit for perfection and progression, is a great embodiment of the Oakley spirit. I am confident this partnership will inspire millions to stay the course till they become the best version of themselves…. And onwards from there!”

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