CNN-News18 announced that it has cemented its position as “India’s undisputed No.1 English news channel” for three consecutive years, consistently leading the BARC ratings. To mark the special occasion, CNN-News18 has unveiled a visually immersive and clutter-breaking experience that prioritises impactful storytelling through less text and more visuals.
The news channel’s refreshed aesthetics introduce a cleaner, sleeker look, designed to provide a superior on-screen experience to viewers.
The new screen architecture also breaks down the traditional barriers between television and digital. Rooted in the philosophy of ‘One Screen, One Form, One Stream,’ every piece of content created is now inherently TV and digital-ready, ensuring a seamless transition across platforms.
The redesign brings a shift towards immersive, documentary-style reportage to elevate storytelling and live presentation. Aligned with global industry benchmarks, the refreshed appearance focuses on exclusivity, diversity, and in-depth research to showcase content that is both engaging and insightful.
For three years in a row, CNN-News18 has remained number one without any breaks, an unprecedented achievement in the industry. It has maintained its winning streak by consistently outperforming key competitors like Republic TV, Times Now and India Today TV, securing the highest market share in the genre. (Source: BARC India | Mkt: India | TG: 2+ | Period: Wk. 12’22-10’25 | Market Share % | 5 channels considered)
Reflecting on this milestone, Smriti Mehra, CEO – English and Business News, Network18, said, “At Network18, we are driven by the belief that journalism should inform, empower, and inspire. This achievement is not just about numbers; it is about the trust our viewers place in us every day, year after year. The new, elevated viewing experience is our way of acknowledging their support and ensuring they receive the best-in-class news experience. We are confident that this transformation will strengthen our connection with both our audiences and advertisers.”
Zakka Jacob, Managing Editor, CNN-News18, added, “Our editorial team’s focus on nuance over noise to deliver accurate, sharp, and compelling news coverage has been the driving force behind our leadership. The refreshed look is not only a visual upgrade but also a statement of our commitment to the evolving storytelling formats of today.”
