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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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PUMA India Unleashes Gully Cricket Rivalry Infused With Friendly Banter Between Anushka Sharma & Virat Kohli

MM Desk by MM Desk
October 10, 2024
in Advertising, Campaigns
A A
PUMA India Unleashes Gully Cricket Rivalry Infused With Friendly Banter Between Anushka Sharma & Virat Kohli

Anushka Sharma and Virat Kohli took on each other in a friendly gully cricket match for the first time, set-up by sports brand PUMA India.

The playful showdown began when Sharma cheekily challenged Kohli, claiming she could beat him at his own game. She then read out her own set of quirky rules, which he confidently accepted.

In a series of hilarious moments, the rules included fun twists like “if you make this expression, you’re out,” “whoever owns the bat, bats first,” and “whoever hits a six retrieves the ball” (leading Kohli to even climb a building pole). Both, dressed head-to-toe in PUMA athleisure, brought their playful energy to the game.

The two-minute Instagram video capturing this fun and friendly gully cricket match- complete with behind-the-scenes clips of Lulu bowling and lassi shots.

Watch the video here-

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