The pandemic forced everyone to view health and fitness in a different light. Yoga, has now moved beyond an exercise routine and progressed into a way of life. This became reason enough for many entrepreneurs that have found a massive business opportunity in yoga, meditation and other related areas of wellness.
Today, on World Yoga Day, let’s check a few such startups that are working towards providing significant boost to this holistic approach in keeping the body and mind fit and positive in the country.
1. Sarva
Found by Sarvesh Shashi, Chennai-based Sarva is a digital wellness health platform that offers yoga, breathing, mindfulness and meditation along with nutritional practices by yoga coaches trained in Rishikesh.
With investors like Jennifer Lopez and Mark Mastrov, the yoga startup has developed 25 unique and comprehensive forms of Yoga.
Right from designing studios in a meticulous manner to maximize routine effectiveness, to every little detail, Sarva makes sure of making your yoga experience a satisfying one.
2. YogiFi by Wellnesys
Muralidhar Somisetty founded Wellnesys in 2018. After having recovered from a spine injury by practicing yoga, which dispelled the use of surgery, he became a certified yoga teacher.
He then came up with his AI-powered flagship product YogiFi, an interactive and immersive yoga class experience, creating market disruption in the way people could pursue yoga through the digital medium.
This novel and distinct yoga mat powered with AI and the best of ancient science allows users to practice yoga anytime and anywhere with personalized real-time feedback on their postures.
3. Yoga Jal
Bengaluru-based startup Yoga Jal was found in 2017 by husband-wife duo Nayana Kanthraj and her husband Deepak Ugrappa, in a bid to promote healthy and living and nutrition.
Made with a unique blend of herbs that contain natural preservatives to retain active ingredients, Yoga Jal, has no refined sugar and artificial coloring, and contain only 8-10 percent sulphur-free sugar. The drinks can be consumed without diluting.
The drinks come in a variety of flavors like Tulsi Cooler, Healthy Hibiscus, Ginger Mint Jalwa, and Woodapple Twister, that help in balancing the three doshas, namely vata,
pitta and kapha.
4. Rupal’s Yogasthenics
Found by Rupal Sidhpura Faria, an athlete, a yoga teacher, and a Zumba, Crossfit, and callisthenics trainer, the startup boasts of a client list including the likes of Kareena Kapoor Khan, Saif Ali Khan, Riteish Deshmukh and Surveen Chawla.
In order to build stamina or increase flexibility, or address any specific need according to the body type, Rupal combines yoga with other fitness regimes to achieve maximum results. According to her, yoga acts like a catalyst, a healer, and a strength provider.
5. Yoganta
Headquartered at Hyderabad, Yoganta offers online and offline health and wellness services in fitness, yoga, nutrition, chronic pain management, and mental wellness.
Yoganta has passionate practitioners of holistic wellness from different areas like Yoga to Ayurveda, to Fitness and nutrition whose mission is to serve you to live a healthy lifestyle.
