Along with the hip-hop music he creates, Snoop Dogg has been associated with cannabis over the years. He has been extremely open about this throughout.
Over the years, he has been featured in ads of the world’s most popular brands including Pepsi, Burger King, Dunkin’ and T-Mobile, among many more.. He has been extremely active on LinkedIn these days and has created a lot of buzz with his posts. But recently, he became the topic of talk all across the internet for an interesting marketing stunt. Curious to know more about it? Let’s read the details below:
Recently news that Snoop Dogg would ‘give up smoke’ went viral all across the internet. The celeb had shared this via his official Instagram handle.
Seeing this post, his fans went crazy and started commenting their opinion on the same. There are some hilarious ones. While many were surprised, there were some who speculated this as an marketing stunt.
After this whole build up, Snoop Dogg revealed the truth behind all this through another Instagram post.
“I have an announcement, I’m giving up smoke. I know what you’re thinking — Snoop, smoke is kind of your whole thing. But I’m done with it. I’m done with the coughing and my clothes smelling all sticky icky. I’m going smokeless. Solo Stove fixed that. They take out the smoke. Clever.” he said in the posted video.
See, how smartly he plugged the ‘smokeless’ fire pit from Solo Stove.
According to the online sources, this campaign was developed by The Martin Agency.
This is clever marketing at its peak! Surprising the audience, building a curiosity and getting an insane reach!
Also Read: Netizens Are Calling Virat Kohli’s Amazing Catch As Perfect Marketing Stunt For Puma
