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    Why Global Pop Culture Is The New Local Marketing

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    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

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Unilever’s Anshul Asawa Joins DMart’s Parent Company Avenue Supermarts As CEO

Avenue Supermarts has appointed Anshul Asawa, formerly associated with Unilever, as its Chief Executive Officer (CEO), with his tenure beginning on March 15, 2025.

MM Desk by MM Desk
January 13, 2025
in Business, People Spotting
A A
Unilever's Anshul Asawa Joins DMart's Parent Company Avenue Supermarts As CEO

Avenue Supermarts has appointed Anshul Asawa as its Chief Executive Officer (CEO), effective March 15, 2025.

In a regulatory filing, the company mentioned that Ignatius Navil Noronha will complete his current term of five years as the Managing Director of the Company on January 31, 2026. Asawa will succeed Noronha taking on full responsibilities as Managing Director and CEO with effect from February 1, 2026, subject to approval of the shareholders of the company and such other appro vals as may be required.

Meanwhile, Hitesh Shah, Vice President-Category (FMCG) as Head-Pharma Business will oversee the pharmacy business, designated as Senior Management Personnel, with effect from January 11, 2025.

Asawa, will be joining DMart after a 30-year long stint at Unilever where he had leadership roles overseeing the growth of product categories and developing impactful functions in India, Asia, and Europe. He currently serves as Country Head of Unilever in Thailand and General Manager for the Home Care business unit in Greater Asia. During his tenure of over 15 years in India, Asawa held key leadership positions in sales, marketing and distribution.

He led the digitisation efforts at HUL and was also at the forefront of leading product innovations for homecare categories and sales and distribution transformations in urban and rural markets within India. He is known for his consumer-centricity, commercial discipline, and execution focus.

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