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    With The Rise Of Q-Comm & Mobility Apps, Location-Based Marketing Has Become More Valuable Than Ever Location-Based Marketing, Q-commerce, Mobility Brands, DOOH, Hyperlocal Marketing, Digital Billboard, RoshanSpace Brandcom, Out-of-Home Advertising, Junaid Shaikh, Western Express Highway

    With The Rise Of Q-Comm & Mobility Apps, Location-Based Marketing Has Become More Valuable Than Ever

    Beyond Impressions How CTV + Data Partnerships Are Reshaping Brand Strategy

    Beyond Impressions How CTV + Data Partnerships Are Reshaping Brand Strategy

    contextual marketing, Manu Sankar Das, MediBuddy, data-driven insights, consumer privacy, emotional relevance, platform-specific strategies, location-based marketing, timing in marketing The Art Of Contextuality In Marketing

    The Art Of Contextuality In Marketing

    How AI Is Transforming The Creation, Planning & Measurement Of Advertising In India

    How AI Is Transforming The Creation, Planning & Measurement Of Advertising In India

    child engagement, healthy rewards, gamified learning, parental expectations, responsible marketing From Sugar To Substance: Rethinking Child-Centric Marketing For A Healthier Generation Gamified learning, healthy rewards, responsible marketing, parental expectations, holistic development, digital etiquette, Race to Space, Kennedy Space Center, user-generated creativity, sustainability campaign

    From Sugar To Substance: Rethinking Child-Centric Marketing For A Healthier Generation

    Marketing To The Young & The Restless: Cracking The Code Of Gen Z Engagement In India

    Marketing To The Young & The Restless: Cracking The Code Of Gen Z Engagement In India

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    • All
    • Celebrating Women Leaders
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    With The Rise Of Q-Comm & Mobility Apps, Location-Based Marketing Has Become More Valuable Than Ever Location-Based Marketing, Q-commerce, Mobility Brands, DOOH, Hyperlocal Marketing, Digital Billboard, RoshanSpace Brandcom, Out-of-Home Advertising, Junaid Shaikh, Western Express Highway

    With The Rise Of Q-Comm & Mobility Apps, Location-Based Marketing Has Become More Valuable Than Ever

    Beyond Impressions How CTV + Data Partnerships Are Reshaping Brand Strategy

    Beyond Impressions How CTV + Data Partnerships Are Reshaping Brand Strategy

    contextual marketing, Manu Sankar Das, MediBuddy, data-driven insights, consumer privacy, emotional relevance, platform-specific strategies, location-based marketing, timing in marketing The Art Of Contextuality In Marketing

    The Art Of Contextuality In Marketing

    How AI Is Transforming The Creation, Planning & Measurement Of Advertising In India

    How AI Is Transforming The Creation, Planning & Measurement Of Advertising In India

    child engagement, healthy rewards, gamified learning, parental expectations, responsible marketing From Sugar To Substance: Rethinking Child-Centric Marketing For A Healthier Generation Gamified learning, healthy rewards, responsible marketing, parental expectations, holistic development, digital etiquette, Race to Space, Kennedy Space Center, user-generated creativity, sustainability campaign

    From Sugar To Substance: Rethinking Child-Centric Marketing For A Healthier Generation

    Marketing To The Young & The Restless: Cracking The Code Of Gen Z Engagement In India

    Marketing To The Young & The Restless: Cracking The Code Of Gen Z Engagement In India

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Sneha Moharir Pereira Joins Zee Marathi As VP- Non-Fiction

With over two decades of experience across television, digital content, and original programming, Sneha Moharir Pereira has taken on a leadership role as Vice President – Non-Fiction at Zee Marathi.

MM Desk by MM Desk
July 3, 2025
in Marketing, People Spotting
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Sneha Moharir Pereira Joins Zee Marathi As VP- Non-Fiction Sneha Moharir Pereira, Zee Marathi, VP Non-Fiction, Marathi content, Zee Entertainment, reality formats, content development

Sneha Moharir Pereira has been appointed as Vice President, Non-fiction at Zee Marathi. In this new role, she will be responsible for leading the non-fiction programming strategy, including concept creation, content development, and supervision of reality formats and events.

“Happy to have begun this new chapter in the world of entertainment as VP Non fiction – Zee Marathi at Zee Entertainment Enterprises Limited!” She shared the news through a Linkedin post.

“Marathi content is truly a front leader in telling engaging new stories and compelling drama. Looking forward to this exciting journey and with this legacy network,” she added.

Prior to joining Zee, Sneha built a stellar career across some of India’s prominent entertainment platforms. She most recently served as Senior Creative Director at Viacom18 Digital from June 2022 to July 2025.

Before that, Pereira served at Netflix from June 2021 to May 2022, overseeing India Originals for Unscripted and Documentary content. Between September 2018 and June 2021, she held the position of Creative Director at Jio Studios. Earlier in her journey, she was associated with Disney Star as Deputy Content Editor at Star Plus from 2015 to August 2018, where she played a key role in developing flagship shows like MasterChef India Season 5.

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