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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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Meta Launches ‘Vibes’, A Personalised Feed Of AI-Powered Short Videos

Meta has rolled out ‘Vibes’ in the Meta AI app and on meta.ai, allowing users to create, remix, and share AI-generated short videos with a personalized feed.

MM Desk by MM Desk
September 26, 2025
in What’s Buzzing
A A
Meta Launches ‘Vibes’, A Personalized Feed Of AI-Powered Short Videos

Meta has unveiled ‘Vibes’, an AI-powered short video feed aimed at enhancing creative expression and experimentation on its platforms. Available now through the Meta AI app and meta.ai, Vibes lets users browse a stream of AI-generated videos and create their own using a suite of tools provided by Meta.

The feed presents a wide variety of content, from whimsical animations to imaginative visual simulations, designed to adapt to user preferences over time. By tracking engagement, Vibes curates a more personalized experience for each user, highlighting videos that align with their interests.

Users can generate videos from scratch, remix existing content, or add music, visual effects, and other enhancements before sharing. These videos can be posted within the Vibes feed or cross-shared to Instagram and Facebook Stories, making it easier to showcase creativity across Meta’s ecosystem.

Meta CEO Mark Zuckerberg highlighted the feature on Instagram, posting examples of AI-generated content including a cat kneading dough and a woman from ancient Egypt taking a selfie. These examples illustrate the playful and creative possibilities that Vibes offers to users.

 

View this post on Instagram

 

A post shared by Mark Zuckerberg (@zuck)

The launch of Vibes represents Meta’s continued investment in artificial intelligence as a core element of user engagement, offering a new dimension for creators who want to experiment with AI-generated media. Vibes is now live for users on the Meta AI app and at meta.ai, reinforcing Meta’s ongoing focus on AI-driven creativity and experimentation.

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