Ghazal Alagh, Chief Mama and Co-founder of Mamaearth, The Derma Co, Dr. Sheth’s, Aqualogica, and BBlunt, has officially launched Luminéve, the company’s first venture into the prestige skincare segment.
The brand has debuted exclusively on Nykaa and has received an overwhelming response from consumers.
As per Alagh’s announcement on LinkedIn, Luminéve has been designed around a “night-first” philosophy, highlighting the skin’s natural circadian rhythm and its repair process during nighttime. The range has been positioned as a purpose-driven brand under Honasa Consumer, engineered specifically for the nocturnal repair cycle.
The products have been co-created by Honasa’s R&D team in collaboration with Korean researchers and a global dermatologist to ensure clinically tested, science-backed results.
Alagh has expressed gratitude for the positive reception, adding that the strong consumer response has strengthened their commitment to innovate further in the prestige skincare space.
The brand was launched in collaboration with NykaaLand, Nykaa’s experiential beauty platform, giving Luminéve a premium yet relatable debut in India’s growing clean and mindful beauty segment.
