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Haldiram’s Adds Festive Cheer With Its ‘Teej Ki Meethi Lehar’ Campaign & Curated Gifting Hampers

Haldiram’s is adding an extra dash of sweetness to Teej with its “Meethi Lehar” campaign that brings you a curated collection of sweets.

MM Desk by MM Desk
June 23, 2025
in Advertising
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Haldiram’s Adds Festive Cheer With Its 'Teej Ki Meethi Lehar' Campaign & Curated Gifting Hampers Haldiram’s, Teej ki Meethi Lehar, festive campaign, Ghewar hampers, Feni sweets, Kailash Agarwal, Indian festivals, cultural gifting, traditional sweets, QSR retail

Haldiram’s has unveiled its latest festive campaign, “Teej ki Meethi Lehar,” to celebrate Teej festival.

It has curated a range of Ghewar and Feni gifting hampers, including the Teej Ghewar Box, Teej Ki Mithaas Tray, and Teej Ki Mithaas Hamper like Malai Ghewar, Kesar Ghewar, Kaju Cream Ghewar, Rose Ghewar, and White and Kesar Feni.

“Celebrating Indian cultural heritage and year-long festivities through our signature creations remains a norm for us all at Haldiram’s. Our ‘Teej ki Meethi Lehar’ is dedicated to the happiness and togetherness that Teej brings. We’re excited to spread happiness among our customers and their dear ones through these thoughtfully curated festive hampers,” said Kailash Agarwal, President – Retail QSR, Haldiram’s, while speaking about the campaign.

 

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