Tuco Kids, the innovative kids’ personal care brand has now onboarded Chanakya Gupta, who was previously associated with Curefit as Business Head- Play & CHRO, as its new Co-Founder.
This strategic addition to the leadership team comes as the company accelerates its growth following its recent $2 million seed funding round led by Fireside Ventures and Whiteboard Capital.
Bringing with him over 23 years of extensive experience in consumer businesses, Gupta was associated with Walmart backed e-commerce company- Flipkart as well in the past. During the course of his career at the company, he held various senior leadership positions including Vice President – Strategic Partnerships for the Flipkart group and led many category businesses including Electronics, Fashion and Beauty. Not only this, at Flipkart, he successfully launched initiatives like the D2C brand accelerator Flipkart Boost and the refurbished goods platform 2GUD.
Prior to Flipkart, he also spent close to a decade’s time at Hindustan Unilever where he managed key modern retail partnerships and led brand development initiatives for local jewels in the soaps category.
Commenting on the development, Aishvarya Murali, Co-founder, Tuco Kids, said, “We are thrilled to welcome Chanakya to Tuco Kids. His deep expertise in scaling consumer businesses and building brands will be invaluable as we continue to expand our presence in the kids’ personal care segment.”
To this, Chanakya Gupta, Co-founder, Tuco Kids, added, “I’m excited to join Tuco Kids at this pivotal moment. The company’s commitment to creating natural, sustainable personal care products for children, combined with its innovative approach to packaging and formulation, presents a unique opportunity to build a meaningful brand in this underserved segment.”
