ChatGPT Go Subscription Launches In India At Rs 399 With Higher Usage Limits
OpenAI has launched a new ChatGPT Go subscription plan in India, priced at Rs 399 per...
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Raksha Bandhan has always been a celebration of protection, love, and lifelong bonds, but in today's...
Kundan Lives, But At What Cost? Raanjhanaa & The Uncanny Future Of AI Storytelling
Some endings are not meant to be changed. Kundan’s wasn’t just a character arc. It was...
Cake Smashes, Breakup Scoops, & Ghosted BFFs: Brands Serve Friendship With A Side Of Chaos This Year
In an age where friendships are played out more on screens than in person, and where...
Why Celebrity Brands In India Need More Than Just A Famous Face
POV: You’re scrolling and boom, another celeb just dropped a brand. No, you’re not imagining it....
Before Episode 1 Even Dropped, Special Ops 2.0 Had Already Gone Viral, On Purpose
This wasn’t just a show drop. It was a spy mission, and we were the target....
This Fortnight’s Social Buzz: Google’s AI Creativity Hub, YouTube’s Hype Engine, Meta’s Safety Signals & More
Generative AI is no longer a prototype feature, it's shaping mainstream content flows across formats and...
What Really Makes You Trust A Brand Today? (Hint: It’s Not The Ads)
In a world where every brand wants to be your best friend, your big sister, your...
7 Campaigns That Proved Good Stories Sell Better Than Shouting
From solving snack-time mysteries with CID legends to remixing childhood rhymes into immunity anthems, this week’s...
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