Advertising

Bilal Khiyani has started a new role as Senior Business Director at Initiative (Omnicom Media), marking...

India’s sports economy has crossed the $2 billion mark in 2025, reaching Rs 18,864 crore, with...

Digital advertising in India’s sports ecosystem has grown 24% year-on-year to Rs 4,449 crore in 2025,...

Bianca Guimaraes, Founding Partner and Executive Creative Director at Mischief USA, has been appointed Jury Chair...

This week, campaigns felt a lot less like ads and a lot more like actual content...

There has always been a certain theatre to Indian streets. A passing spectacle rarely goes unnoticed,...

Deepraj Hegde has joined Publicis Groupe as Senior Vice President – Strategic Solutions. In this role,...

Flipkart has launched a campaign around the harvest festival of Ugadi, using the long-standing ‘Ugadi vs...

Crocs has onboarded cricketer KL Rahul as its newest brand ambassador, launching the ‘Play Hard. Rest...

Think9 has acquired Whoppl and has launched Nova9, a new unit aimed at building culture-led brand...