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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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Borosil Names Rituraj Sharma As CEO

Rituraj Sharma, who has been associated with Borosil for over two decades, has been appointed Chief Executive Officer effective May 20, 2026. Simultaneously, Shreevar Kheruka has been redesignated from Managing Director & CEO to Managing Director, with no changes to the company’s board composition.

MM Desk by MM Desk
May 21, 2026
in Business, People Spotting
A A
Borosil Names Rituraj Sharma As CEO

Borosil has appointed Rituraj Sharma as its Chief Executive Officer, effective May 20, 2026, as part of a leadership restructuring approved by the company’s board.

The company also redesignated Shreevar Kheruka from Managing Director & Chief Executive Officer to Managing Director with effect from the same date. Borosil stated that there would be no change in the composition of its board following the appointments.

Sharma, who currently serves as President and Senior Management Personnel at the company, has been associated with Borosil for more than 20 years. Over the course of his tenure, he has led several strategic initiatives spanning category expansion, sales transformation, distribution growth, technology adoption and analytics-led business management.

According to the company, Sharma has played a key role in helping Borosil evolve into a more agile and operationally efficient enterprise. He is a management graduate from the University of Bombay and has also completed a Senior Management Program from Indian Institute of Management Ahmedabad.

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