Famous Innovations has announced the promotion of Lakshita Singh to Brand Strategy Director, Rishu Bhatia to Brand Partnerships Leader, Taikhum...

The Indian Premier League has remained central to India’s sports economy growth, with team sponsorship revenues crossing Rs 1,000 crore...

Bilal Khiyani has started a new role as Senior Business Director at Initiative (Omnicom Media), marking a significant step forward...

Sports celebrity endorsements in India have grown 10.3% year-on-year to Rs 1,350 crore in 2025, according to WPP’s Sporting Nation...

India’s sports economy has crossed the $2 billion mark in 2025, reaching Rs 18,864 crore, with media spends rising 19.8%...

Sonia Arora has been elevated to Director - Consumer Insights at Pernod Ricard India, strengthening her leadership role within the...

Adobe has appointed Shamik Basu as Vice President, Creative Products Group in India. Based in Noida, he has taken charge...

Stuti Khanduri has taken on a new role as Senior Brand Manager – ICONiQ White at Allied Blenders & Distillers,...

Weddings in India are more than just celebrations; they are cultural spectacles where tradition, emotion, aspiration, and heritage come together...

Digital advertising in India’s sports ecosystem has grown 24% year-on-year to Rs 4,449 crore in 2025, according to WPP’s Sporting...