Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    The Phygital Revolution: Merging Physical & Digital Retail

    The Phygital Revolution: Merging Physical & Digital Retail

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    Regional Content + AI = The Next Growth Engine In Influencer Marketing

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    From Algorithms To Intelligence: AI SEO Redefines The Approach In 2026

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Balance Isn’t Found, It’s Built: Nando’s Anushree Bose On Life, Leadership & Letting Go

    Sunakshi Soni, Andaz Delhi, Hyatt, Director Marketing & Communications, Sunakshi Soni Andaz Delhi, Hyatt India, luxury hotels India, hospitality marketing, brand communication, hotel marketing, Quirk Brand Consulting, Stanley Communications

    Zero to Viral: A Roadmap That Actually Works

    Festive Glow-Up: Experiential Campaigns & Instant Deliveries Drove Fashion Growth

No Result
View All Result
Marketing Mind
No Result
View All Result
Home What’s Buzzing

Snapchat Uses ChatGPT To Power Their AI Chatbot

Priyanka Kesarwani by Priyanka Kesarwani
March 2, 2023
in What’s Buzzing
A A

Snapchat becomes the most recent business to jump on the chatbot bandwagon.

On Monday, Snapchat announced the debut of “My AI”, its own creative AI chatbot. “My AI ” will be driven by the most recent GPT technology from OpenAI, the same technology that underpins ChatGPT. My AI, which Snapchat refers to as an experimental feature, will begin to be made available to Snapchat Plus members this week.

Snapchat announced in a blog post that “My AI” can offer planning assistance for various tasks, like suggesting a meal to try for supper. If you’re feeling very poetic, it can also create a haiku.

“My AI was trained to have a unique tone and personality that plays into Snapchat’s core values around friendship, learning, and fun,” a Snapchat spokesperson said in an email to CNET. “It has been trained to adhere to our trust and safety guidelines.”

Snapchat notes that My AI “as with all AI-powered chatbots”, can be programmed to say almost anything. The business appears to be making reference to the tangle that Microsoft’s Bing, which was upgraded with OpenAI’s GPT-4 model, caused. Many began sharing bizarre and unsettling replies they had received first from search engine a week after it had launched, and Microsoft later acknowledged that Bing may be triggered to reply differently from its “designed tone.” By stating that My AI has “many faults,” Snapchat seems to be moving ahead of solving an issue similar to this with its own chatbot. Even further, Snapchat apologised in advance to the users of the latest chatbot.

Say Hi to My AI

The My AI chatbot, which will be accessible inside the Snapchat app, is said to be a “fast mobile-friendly version of ChatGPT.” The version which is going to be put into operation, however, will only be available to provide a limited range of responses. According to the article, Snap’s employees have instructed My AI to follow the company’s trust and safety policies. Hence, this chatbot won’t provide replies that could contain profanity, violence, sexual material, or viewpoints on controversial topics.

My AI is currently accessible as a testing feature for Snapchat+ users, the $3.99 per month subscription service from the networking site.

What distinguishes My AI from ChatGPT?

My AI won’t be able to create academic articles on many subjects, unlike the original ChatGPT. As more people use its chatbot and report improper responses, Snap plans to continue fine-tuning it. The article also notes that unlike the original ChatGPT, the Snapchat chatbot doesn’t really offer any advice or guidelines for conversations.

According to the article, Snapchat’s chatbot “treats generative AI more like a persona” in contrast to the original ChatGPT, which functions more like a productivity tool. While My AI is supposed to be another Snapchat buddy for users, its profile page likewise resembles that of other Snapchat users.

Related Posts

Quick Commerce Powers 45% Of Festive Purchases In India: WPP-Meta Report
What’s Buzzing

Quick Commerce Powers 45% Of Festive Purchases In India: WPP-Meta Report

by MM Desk
December 5, 2025

WPP India and Meta have launched a new CPAS (Collaborative Performance Advertising Solutions) Playbook that has shown how quick commerce...

Stranger Things Season 5: The Final Chapter That Turned Fan Suspense Into Marketing Power
Feature

Stranger Things Season 5: The Final Chapter That Turned Fan Suspense Into Marketing Power

by MM Desk
December 3, 2025

When audiences worldwide prepared for the final season, Stranger Things Season 5 responded with a sophisticated rollout of teaser posters,...

Latest

Netflix Acquires Warner Bros. In $82.7 Billion Deal

Netflix Acquires Warner Bros. In $82.7 Billion Deal

December 5, 2025
From SRK In The Desert To Alpenliebe’s Sweet Diplomacy: The Week’s 7 Unmissable Campaigns

From SRK In The Desert To Alpenliebe’s Sweet Diplomacy: The Week’s 7 Unmissable Campaigns

December 5, 2025
How vivo Took Its Launch To The Skies With A Drone Spectacle For The X300 Series

How vivo Took Its Launch To The Skies With A Drone Spectacle For The X300 Series

December 5, 2025
From Broadcast To Unicast: Prime Video Explores Personalised Streaming For India At CII Big Picture Summit 2025

From Broadcast To Unicast: Prime Video Explores Personalised Streaming For India At CII Big Picture Summit 2025

December 5, 2025
Prime Video’s Nikhil Madhok Says Indian Streaming Still Awaits A Homegrown Superhero CII Big Picture Summit 2025

Prime Video’s Nikhil Madhok Says Indian Streaming Still Awaits A Homegrown Superhero: CII Big Picture Summit 2025

December 5, 2025
Digital Media Projected To Capture 42% Of India’s E&M Market By 2029, Led By OTT, Gaming & Music: PwC

Digital Media Projected To Capture 42% Of India’s E&M Market By 2029, Led By OTT, Gaming & Music: PwC

December 5, 2025
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2025 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.