Bunjy Digital has appointed Shilpa Viswanath as its Chief Executive Officer (CEO). In her new role, she has been tasked with leading the agency’s growth, market expansion, and integrated marketing operations as the company continues to scale across five geographies.
The agency has announced the appointment as it expands its client base and strengthens its integrated marketing offerings across brand strategy, content, performance marketing, communications, and digital services. The move has come as businesses increasingly seek consolidated marketing solutions from a single partner.
Prior to joining the CEO role at Bunjy Digital, Viswanath has accumulated more than two decades of experience across brand strategy, integrated marketing, content, advertising, and media. She has held leadership positions at Microsoft Advertising India and has spent over a decade managing agency operations across both B2B and B2C mandates. Beyond her corporate career, she also serves as a Director on the board of Belakoo Trust, a Bengaluru-based NGO focused on education and skill development for underprivileged children.
Bunjy Digital has also continued to expand its use of artificial intelligence across audience intelligence, content workflows, and campaign optimisation. The agency has integrated AI into its Launchpad programme, which supports early-stage startups with go-to-market planning and execution. Recently, the company has extended the programme to startups incubated at MaDeIT Innovation Foundation, IIITDM Kancheepuram, along with conducting brand and digital marketing workshops for founders.
Commenting on the appointment, Keerthana Chandrasekaran and Priya Goutham, Co-Founders, Bunjy Digital, said, “Bunjy was built to help ambitious businesses scale through integrated, outcome-driven marketing. As we enter our next phase of growth, we needed a leader who could combine strategic clarity with operational excellence. Shilpa brings exactly that. Her appointment as CEO marks an important milestone in Bunjy’s journey, and we are excited about the scale, innovation, and impact she will help drive.”
On her appointment, Shilpa Viswanath, CEO, Bunjy Digital, said, “The future of marketing will be shaped by the seamless integration of creativity and technology. What excites me about Bunjy is the ability to bring both together, combining strong creative thinking, deep digital expertise, and technology solutions that create greater value for clients and the broader marketing community. I am excited to help build an agency that does not simply respond to change, but actively shapes what comes next.”
