Uber came up with their new app UberEATS which is an instant food delivery app and its available in Mumbai already!
It would soon be available in other parts of India but for time being as reported Uber is looking to join hands with more than 200 restaurants at Mumbai for their launch.
This is not the first time that a transport app is releasing such additional amenities. Before this Ola launched OlaCafe which ran in four Indian cities — Delhi, Mumbai, Bangalore, and Hyderabad — for a year before closing in March 2016. Uber is the next one to come up in the competition!
But they will have a tough competition in market as already giants like Swiggy and Zomato has a huge market. They have well captured the market and has millions of users.
Though earlier last month Google secretly launched an app called Areo which is only available for Bangalore residents to order foods online something like FoodPanda. But Uber didn’t do anything secretly, they had a launching event too held in Mumbai where the officials spoke about their views and objectives.
UberEATS started in Los Angeles in 2014, and is now available in 26 countries around the world.
With much market business and rivals already present we will have to wait to see what unique ideas does the marketing team of Uber come up with!