Neutrogena, a science-backed skincare brand has unveiled its new brand, philosophy Beauty To A Science, onboarding Bollywood superstar Shraddha Kapoor as its brand ambassador in India.
At the ‘Beauty with No Compromise’ event held in Mumbai on March 27, 2025, Neutrogena also launched its latest product — Hydro Boost Sunscreen, SPF 50, which offers weightless sun protection and delivers deep hydration.
The event saw a panel discussion on ‘Rules for Beauty with No Compromise’ with Shraddha Kapoor, Dr Punit Saraogi, Chief Dermatologist, Everything Skin and Hair Clinic, and Prithvi, Principal Scientist, R&D Skin Health, Kenvue. The discussion delved into everyday skincare compromises consumers often make and highlighted the importance of scientific formulations over ingredients, efficacy over aesthetics, and the need to prioritise science and derm- backed solutions over social trends.
Commenting on the brand’s new proposition, ‘Beauty with a Science’, Manoj Gadgil, Business Unit Head, Essential and Skin Health & beauty and VP Marketing, Kenvue said, “At Neutrogena, we aim to democratise skincare and empower consumers with the knowledge to make informed choices without unnecessary trade-offs or compromises. By innovating and rethinking what is possible, Neutrogena has consistently created superior beauty experiences backed by science. The launch of Hydro Boost Sunscreen is another example of advanced formulations delivering powerful results and efficacy. In this journey, we are delighted to onboard Shraddha Kapoor as our new brand ambassador for Neutrogena. Shraddha represents everything we stand for—real beauty, authenticity, and trust.”
On joining Neutrogena’s ‘Beauty with No Compromise’ movement, Shraddha Kapoor shared, “I am thrilled to partner with Neutrogena, a brand that I have used. For me, beauty and skincare should be simple yet effective and backed by science. I’m excited to join Neutrogena in its mission to empower women to make informed choices with no compromises. In a world dominated by infinite information, skincare trends, ingredients, and regimes, it’s easy to get confused. My mantra is to keep it simple, follow science, and use derm-backed products, and that’s when beauty to a science comes to life.”
