Cellecor Gadgets, one of India’s fastest-growing consumer electronics brands, has onboarded Kareena Kapoor Khan as the brand ambassador for its Smart TV.
As per the brand, this collaboration marks a significant step in Cellecor’s expansion strategy, aiming to strengthen its presence in the rapidly growing Smart TV market by leveraging Khan’s iconic appeal and stylish persona to deepen the brand’s connection with consumers across the country.
Khan, celebrated for her elegance, charisma, and trendsetting influence, perfectly aligns with Cellecor’s vision to become a household name in India, synonymous with high-quality, accessible, and innovative electronics. As the face of Cellecor Smart TVs, she will play a key role in demonstrating the brand’s commitment to delivering advanced entertainment solutions that cater to the evolving needs of modern Indian households. Her dynamic presence and relatable charm make her an ideal choice to represent Cellecor’s Smart TV lineup, it added.
The collaboration will be backed by a comprehensive marketing campaign featuring Khan across TV commercials, offline branding, digital content, and social media promotions.
The campaign will spotlight Cellecor’s Smart TV features, including ultra-high-definition displays, immersive sound quality, sleek design, and smart connectivity options, highlighting the brand’s dedication to providing cutting-edge technology to Indian consumers.
Ravi Agarwal, MD and Founder, Cellecor Gadgets, said, “With Kareena Kapoor Khan’s association, Cellecor aims to make its Smart TV range the top choice for quality home entertainment, further solidifying its footprint in the competitive consumer electronics market.”