FC Goa has partnered with UpUrFit, an India-based sports and fitness-focused topical solutions brand, as their Official Sports Hygiene and Sun Care Partner for the upcoming 2024-25 season of the Indian Super League (ISL).
The collaboration with UpUrFit will provide FC Goa with advanced sports hygiene solutions, which will ensure the well-being of the players both on and off the field, helping them maintain optimal performance throughout the season.
This partnership further aligns with FC Goa’s broader strategy to invest in player care and well-being, providing the team with a competitive edge throughout the season.
The team finished third in the ISL last season, just three points behind the champions, before reaching the semi-finals of the Durand Cup and the ISL Cup playoffs.
FC Goa will kick off their ISL 2024-25 campaign on September 17.
Commenting on the partnership Ravi Puskur, CEO, FC Goa, stated, “We are excited to welcome UpUrFit to the FC Goa family as our Official Sports Hygiene and Sun Care Partner. Player health and well-being are at the forefront of our priorities, and with UpUrFit’s innovative range of products, we are confident that our players will receive the best-in-class sports hygiene and sun protection solutions during their intense practice sessions, matches, and post-match recovery.
“Their expertise will help us in ensuring our players remain fresh, fit, and focused for the challenges of the upcoming season,” he added.
Expressing his enthusiasm for the partnership, Munish Vig, Co-Founder, UpUrFit, said, “My co-founder Vikram Gunjal and I are proud to partner with FC Goa, a club that embodies excellence and the relentless pursuit of success. The Gaurs as we call them fondly are the 1st team to represent India at the AFC Champions League. They have developed a path-breaking ecosystem of nurturing young talent. Their razor-sharp focus on evolving the sport motivates us to partner with them in bringing and furthering the category of Sports Hygiene for the first time in India.”
“From Suncare to Post-match Recovery solutions, we’re thrilled to support their talented squad to perform and succeed at the highest level of football in India,” he said.